Lifestyle, Hobbies, Apparel & Accessories

#91138
For Sale
Verified

Lifestyle, Hobbies, Apparel & Accessories

AffiliateDisplay AdvertisingSubscription
Listing Price $129,216
Monthly Multiple 32x
Pricing Period 12 Months
Avg. Monthly Profit $4,038
Avg. Monthly Revenue $4,452
Profit Margin 91%

First Made Money

15th of January, 2010
(16 years 1 month old)

Assets Included in the Sale

  • Primary domain and all site content/files
  • Secondary Domains
  • 301 Redirects
  • Social media accounts/pages (Twitter, Pinterest)
  • Email List (55,000 subscribers)
  • Advertising accounts
Listing Details

Established in 2010, this website is a vibrant online community dedicated to enthusiasts of a specific, very well-known brand. Boasting over 54,000 members and nearly 2 million posts this forum is highly active, and is a hub for discussions, a marketplace for trading, buying, and selling items, and a resource with a rich archive of blog posts niched down to one specific brand. The operational structure is streamlined and efficient, with around 10 volunteer moderators who manage the daily activities of the forum, ensuring a self-sustaining community environment with minimal turnover. The platform has successfully monetized through multiple streams, including premium memberships, ad revenue, affiliate revenue, and occasional sponsorship.

In the past year, the forum sold around 450 annual and 35 lifetime memberships, generating steady revenue. Member engagement is high, with hundreds of posts generated daily by users. This organic content creation underscores the forum's lively community and ongoing relevance. The forum also maintains a low subscriber churn rate, indicative of a loyal user base.

*Raptive requires a minimum of 100,000 pageviews per month for the first/main website to be accepted into their program and 30,000 pageviews for additional sites. If the website is already part of the Raptive network and does not meet the traffic requirements, Raptive has been lenient in accepting the transfer of sites already part of the network, provided the buyer is approved and currently has an active Raptive account. If the site’s traffic is below the 100k requirement, please contact Empire Flippers for assistance. Buyers are responsible for checking the site's traffic level before purchasing the listing.

*If the PayPal account is a Business Account, and the Buyer is located in, and has a legal entity in, the same country as the Seller, then the account can be transferred. If the PayPal account cannot be handed over, or isn’t a Business Account, users will need to be asked to resubscribe through a new link, but there is a risk of heavy subscriber churn.

*If the Buyer has a legal entity in the same country as the Seller, then the Stripe account can be transferred. If the Stripe account cannot be handed over, there is a manual process for transferring subscribers, facilitated by EF and Stripe Support. There is a small risk that not all subscribers will migrate correctly.

*The seller noted that they have recently seen a lot of bot/spam traffic from China and Singapore, but it has not impacted the business. See the "assets included" document for further details.

Earnings
Gross Revenue
Net Profit
Last Month
6 Months
12 Months
All time
Site Traffic
Page Views
Unique Users
Last Month
6 Months
12 Months
All time
Semrush Analytical Data
Unlock Listing You can view this area after unlocking the listing
Authority Score
35
Good
Semrush Domain Rank
000,000
Number of Referring Domains
3,541
Number of Referring IP Addresses
000,000
Number of Backlinks
000,000
Number of Referring Pages
000,000
Backlinks - Anchor Texts
000,000
Backlinks - Image Anchor
000,000
Backlinks - User Generated Content
000,000
NoFollow Backlinks
000,000
DoFollow Backlinks
000,000
% DoFollow Links
000,000
Number of Organic Keywords
000,000
Number of SERP Feature Keywords
000,000
Number of Keywords ranking in Google Position
00%000,000
00%000,000
00%000,000
00%000,000
00%000,000
Unlocking this listing will grant you full access to:
  • Instant access to the site URL(s)
  • Detailed proof of earnings and traffic
  • Access to seller for questions and follow-ups
  • Submit a unique offer on the listing
What would you offer for this listing?

Email sales@empireflippers.com to make a unique offer on this listing.

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  • Revenue Verification
  • Traffic Verification
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Learn more here

Semrush's Authority Score is a compound metric used for measuring a domain's overall quality and SEO performance. It's based on a series of metrics that prove trustworthiness and authority.

Unlike other similar SEO industry metrics, the Semrush Authority Score is the least manipulable because in addition to link quality (3 levels deep) it also takes into account organic traffic data and any spam signals that might be present.

The Semrush Domain Rank is a website's position in a list of every single website in Semrush's database, sorted by organic traffic. At present there are over 39 million websites in list. For reference, Empire Flippers ranks as the 96,500th most trafficked website in Semrush's database.

The total number of different domains (aka websites) linking to this site.

Seller Questions & Answers
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Opportunities
  • Implementing email marketing campaigns to monetize the 54,000-member email list
  • Updating and optimizing existing blog posts (300+) using AI to boost traffic
  • Researching SEO keywords and publishing new content to grow organic traffic
  • Optimizing affiliate links across forum posts and product mentions to increase earnings
  • Improving site speed to enhance SEO performance and user experience
  • Launching or partnering with an ecommerce store to convert traffic into direct sales
Risks
  • Google algorithmic changes could cause traffic to fluctuate.
  • The main affiliate offers being changed, removed, or updated could affect commissions.
  • Google updates to ranking factors may influence future traffic performance.
  • Changing advertisers could lead to a lower CTR (click-through rate) generating less revenue.
  • Subscription services require customer service and the ability to stay on top of the subscribers requests.
Work & Skills Required
  • Reviewing spam logs and approving or denying new forum users
  • Responding to member direct messages and handling general support questions
  • Coordinating with volunteer moderators and overseeing forum operations at a high level
  • Processing subscription cancellations and handling refund requests
  • Optimizing site performance, blog content, and SEO for growth opportunities
Seller Support Includes

The Seller is willing to offer 90 days of email support and/or calls to ensure a smooth transition for the Buyer.

Reason for Sale

The Seller would like to explore other opportunities.

Other Information

Work Required Per Week: 5 Hours

Private Blog Network (PBN): No

Domain Type: .com

Platform: WordPress

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