Niche: Lifestyle, Health & Fitness

Listing Details

Founded in August 2023, this offering includes two complementary ecommerce businesses in the health and equipment niches, both providing high-ticket recovery solutions. Each brand operates on Shopify, with fulfillment managed by a 3PL partner, while a small volume of replacement parts is stored and shipped from a local warehouse. This setup allows for efficient logistics and minimal owner involvement while maintaining excellent customer experience.

The businesses are supported by a diversified traffic mix, with the majority driven by Facebook Ads, complemented by Google Ads, organic search, and organic social media traffic. Over the past 12 months, the combined operations have delivered 37% net margins and a 22.9% TACoS, reflecting strong profitability and well-managed advertising performance. The owner works with a small, capable team of contractors, including a videographer, social media manager, and an agency focused on retail partnerships, helping to expand the brand’s reach beyond ecommerce.

Daily operations include managing ad campaigns and creatives, overseeing customer service emails, and coordinating inventory and logistics. Products are sourced from four trusted suppliers in China, ensuring consistent quality and reliable supply. With high-margin products, scalable advertising systems, and a well-organized fulfillment structure, these businesses present an excellent opportunity for a buyer seeking a turnkey ecommerce portfolio with strong growth potential in the rapidly expanding recovery and wellness market.

Disclaimers:
- The P&L is in cash basis based on the Seller's accounting.
- A list of assets included in the sale can be found in the business folder.