Empire Flippers Marketplace Changelog 2026

Feature Update

Preview a Business Before You Buy

Deciding whether to unlock a listing used to mean committing before you had much insight into the business behind it. Now, every listing includes a downloadable teaser that gives you a closer look beyond what’s shown on the marketplace page.

The teaser breaks down key details like revenue, profit, and growth opportunities, helping you better assess a business before deciding to unlock it.

If you’re browsing for your next acquisition, head to the listing page and download the teaser to take a closer look.

Feature Update

Sign In with a Passkey

Passwords are easy to forget and a hassle to manage across devices. Now there’s a faster, more secure way to get into your account.

You can add a passkey right from My Account → Security, register up to ten of them for different devices, and use one to sign in going forward. Your existing email and password login still works exactly as before, so passkeys are simply a faster option whenever you want it.

Feature Update

Filter the Marketplace by VAT Registration

Some buyers want to avoid the extra complexity of a VAT-registered business, while others are specifically looking for one. Either way, digging through listings one by one to find out wasn’t practical.

The marketplace now includes a VAT Registration filter under Additional Filters, letting you include or exclude listings with VAT registration in a couple of clicks.

Feature Update

Schedule Your Own Kickoff Call During Due Diligence

Coordinating a three-way call between buyer, seller, and salesperson once a deal reaches exclusive due diligence used to require extra back-and-forth to line up schedules. Now buyers can book it themselves.

Buyers on a Pending Sold listing now see a Schedule Seller Call button right on the listing page, giving them direct access to the seller’s calendar to pick a time that works, without waiting on someone else to coordinate it.

Feature Update

Draft an APA Directly from Your Active Unlocks

Starting an Asset Purchase Agreement used to mean hunting for the right place to begin. Now it’s one click away from wherever you’re already tracking your deal.

Buyers can now launch the APA builder straight from the Active Unlocks list or from an exclusive due diligence conversation in Messages, making it faster to get a formal agreement moving with the seller or your attorney.

Feature Update

New Patent Badges on Listings

Businesses with patents stand out, and buyers want to know about them upfront. Listings can now show off that protection right where you’re already browsing.

Listings with a pending or granted patent now display Patent Pending, Patented Design, or Patented Utility badges on the listing page, the marketplace grid, and list view, plus dedicated sortable columns in list view and your watchlist.

Feature Update

More Flexible Country of Business Registration Filtering

Filtering listings by where a business is registered used to mean picking one country at a time, which was tedious for buyers considering options across a whole region. That filter now works the way you actually think about location.

You can now select multiple countries at once, exclude countries instead of only including them, and quickly filter to the entire EU/EEA Single Market with a single checkbox.

Feature Update

A Reorganized Active Unlocks Dashboard

Keeping track of offers, pending sales, and ongoing conversations used to mean jumping between separate tabs on your buyer dashboard. Everything now lives in one place, organized the way you actually work through a deal.

Your Active Unlocks page now groups listings by where they stand, Pending Sold, Offer Made, In Discussion, or Unlocked, with filters and unread message counts right on each card. Offers and pending sales are no longer split off into their own tabs, so you can see your full pipeline at a glance.

Feature Update

Verify High-Budget Funds Without Leaving the Platform

Verifying funds by scheduling a call with our team used to send you off to an external form, adding an extra step right when you’re trying to move forward on a listing. That request now happens without ever leaving your account.

Clicking Schedule Call under Speak with our Team opens an in-platform form where you can share your details and submit right away, whether you’re starting from My Account or from the unlock flow on a listing.

Feature Update

Faster Back-and-Forth on Offers

Negotiating a deal used to mean waiting on approval every time you wanted to respond to a counter offer, which slowed down conversations right when momentum mattered most. Now you can go back and forth as many times as it takes to find a number that works for both sides.

Buyers and sellers can counter each other’s counter offers instantly, without any waiting period in between. It’s a faster, more natural negotiation experience from first offer to final agreement.

Feature Update

Referral Partners Now Get Milestone Notifications

Referral partners previously had little visibility into how their referrals were progressing after the initial signup. Now, partners are notified at 12 key milestones, from a referral’s first click all the way through to a completed deal, with independent in-app and email toggles for each one.

Feature Update

Stripe Connections Now Supported for Vetting

Sellers running their business on Stripe previously had no easy way to verify revenue during vetting the way Shopify sellers could. Now, sellers can link a read-only Stripe key themselves, and the platform automatically pulls 24 months of transaction history and generates a detailed revenue breakdown to support the vetting process.

Feature Update

YouTube Listings Now Show Deeper Performance Data

Buyers evaluating YouTube businesses need enough context to understand how a channel performs before deciding whether to unlock. YouTube listings now surface more aggregated performance data, including views, subscribers, watch time, and traffic source trends, while still protecting sensitive channel details.

We also expanded YouTube listing charts to support up to 24 months of data, giving buyers a longer view of performance over time. With more historical context, buyers can better evaluate seasonality, spot unusual spikes, and make more confident diligence decisions.

Feature Update

Referral Partners Can Now Use Book-a-Call Forms for Referrals

Referral Partners now have a smoother way to send potential sellers into Empire Flippers’ book-a-call funnel. Instead of relying only on manual handoffs, referral-driven seller leads can now move through in-platform screening forms while still being tracked back to the referring partner.

This gives Referral Partners a cleaner path to introduce sellers, helps leads get routed into the right call flow faster, and keeps referral attribution connected throughout the process.

Feature Update

New Booking Pages Created for Associate Brokers

We created dedicated booking pages for Empire Flippers Associate Brokers, giving seller leads a clearer place to learn who they’ll be speaking with before scheduling a call. These pages include updated advisor-focused content, stronger seller-facing messaging, FAQs, testimonials, and a more direct booking experience.

This gives prospective sellers a more guided first step when they’re ready to speak with an Associate Broker about a potential exit.

Take a look at the new pages for Associate Brokers Nikolas Thireos, James Beattie, and Legend Atty.

Feature Update

APA Builder Now Available for Pending Sold Listings

Drafting an Asset Purchase Agreement is one of the most important and most time-consuming steps once a listing moves to pending sold. The APA Builder uses the deal data already in our system to generate a working draft, so buyers and sellers can move from accepted offer to signed agreement faster, with fewer manual corrections. This first version covers the core fields and structure of a standard EF APA, and we’ll continue expanding it based on real-world use.

Feature Update

Pending Unlocks Now Auto-Action After 7 Days

Unlock requests can stall when sellers don’t respond, leaving buyers in limbo. If a seller hasn’t approved or denied a pending unlock within 7 days, the system will now automatically action it on their behalf, keeping the marketplace moving and giving buyers a faster path to the listings they’re interested in. Sellers still have the full week to weigh in directly.

Feature Update

Yearly Check-ins Now Automated for Past Buyers

Past buyers are a vital part of the Empire Flippers community, and staying connected with them long after the acquisition closes matters. Past buyers will now receive an automated check-in notification one year after their purchase, opening the door to share how the business is performing, ask questions, or explore what’s next. It’s a small touch that keeps the relationship alive without anyone needing to remember to send the email manually.

Feature Update

Per-SKU Product Performance Now Available for Shopify Listings

When buyers evaluate a Shopify business, aggregate revenue and traffic numbers only tell part of the story. Knowing which individual products are driving the bottom line, and which aren’t, is essential due diligence. Shopify listings now capture the data needed to surface product performance on a per-SKU basis, giving buyers a clearer picture of what they’re purchasing and helping sellers showcase their strongest products.

Feature Update

Unlocked Listings Now Visually Distinct on the Marketplace

Buyers told us it was hard to remember which listings they’d already unlocked when scanning the marketplace, and we agree, that shouldn’t be a memory game. Unlocked listings now have a distinct visual treatment in both Grid View and List View, so it’s obvious at a glance which businesses you’ve already invested time researching. List View also now shows the brand name in place of the niche (with the full business name appearing on hover), matching the cleaner scanning experience already in Grid View.

Feature Update

Faster & Simpler Shopify Financials

For Shopify businesses listed on the Empire Flippers Marketplace, the financial data buyers see needs to be accurate, consistent, and easy to verify.

We’ve now simplified how Shopify reports are generated by rebuilding them directly on top of Shopify’s aggregated SalesAgreement data. The result is simpler financials that are faster to generate and easier to audit, giving buyers greater confidence in the numbers they’re evaluating.

Feature Update

Updated Commission Structure: New Minimum Fee of $10,000

As the Empire Flippers Marketplace has grown and the quality of service we provide throughout every acquisition has increased, we’ve updated our minimum commission to reflect that investment.

Effective now, our minimum commission fee is $10,000, up from $7,000. This applies to all new listings and offer acceptances going forward. Sellers who had already accepted a preliminary valuation at the previous rate are grandfathered in at $7,000.

Our commission calculator, Terms of Service, and all seller-facing documentation have been updated to reflect this change. If you have any questions about how this applies to your listing, our team is happy to walk you through it.

Feature Update

Smarter Seller Onboarding: Automatic Reactivation After ID Verification

Getting a business listed on the Empire Flippers Marketplace starts with verifying your identity, a step that protects both buyers and sellers throughout the acquisition process. Previously, sellers who completed ID verification after an initial rejection had to wait for our team to manually reactivate their account before they could continue.

That wait is now gone. Sellers who complete ID verification after a rejection are automatically reactivated and can move forward with listing their business immediately. No support ticket needed, no delay.

Feature Update

Revamped "Assets Included" Task: Clearer, More Structured Business Handoffs

One of the most important steps in any acquisition is documenting exactly what transfers with the business, from domains and social accounts to software licenses and supplier contacts. The “Assets Included” task is how sellers capture and share this information with buyers and our Migrations Team.

We’ve completely revamped this task. Sellers now have a more structured and intuitive experience for logging every asset, and buyers receive a cleaner, more organized summary of everything included in the sale. It’s a stronger foundation for a smooth migration from the very first day.

Feature Update

Enhanced Credential Sharing in Migrations: Bulk Uploads, Admin Editing, and 2FA Support

After a business is sold on Empire Flippers, all assets need to be transferred from the seller to the buyer during the migration process. A big part of that is the credential-sharing process for all online accounts needed to run the business. This update introduces bulk management tools and makes the process faster, more accurate, and easier to manage for sellers, buyers, and our Migrations Team.

Key Improvements:

• Bulk CSV & Excel Support: Sellers can now upload credentials in bulk using CSV or .xlsx files, saving hours of manual data entry. The system is flexible with column headers (recognizing variations like “Email” or “Username”) and allows for quick mass editing via download and re-upload.
• Admin Editing Tools: The Migrations Team can now edit, add, or delete credentials directly from the admin view. This allows our team to fix typos or update information instantly without needing to involve the seller again.
• 2FA QR Code & Recovery Support: Users can now upload and download 2FA QR code images and recovery codes alongside standard login details.
• Buyer Flexibility: Buyers now have the ability to edit their own copy of received credentials to suit their internal workflows, without affecting the seller’s original data.
• One-Click Downloads: Both buyers and the Migrations Team can now export all shared credentials into a clean CSV for offline use or record-keeping.

Feature Update

New Integration: Connect Your Xero Account for Automated P&Ls

Transparency and data accuracy are the cornerstones of a smooth acquisition. Following the success of our QuickBooks Online integration, we’re excited to announce that sellers can now connect their Xero accounts directly to the Empire Flippers platform.

This update is designed to simplify the vetting process for sellers and provide buyers with the high-fidelity financial data they need to make confident offers.

What’s New?
If you use Xero to manage your business finances, you can now sync your data with your Empire Flippers listing. This integration automates the creation of a Profit & Loss (P&L) statement directly from your accounting source.

One-Click Connection: In your Vetting Task List, you’ll now see the option to “Connect Your Accounting Software.” Simply select Xero to securely link your account.

Automatic Monthly Updates: No more manual data entry. Your P&L will automatically refresh on the 2nd of every month with the latest figures, ensuring your listing stays current while it’s on the market.

Deep Historical Data: The integration can pull up to five years of historical financial data, providing a comprehensive view of your business’s growth and stability.

Feature Update

Site Performance & Stability Upgrade: Faster, More Reliable Data

As the Empire Flippers marketplace grows, so does the volume of data we process every second. To ensure a fast and reliable experience for buyers and sellers browsing the Empire Flippers platform, we upgraded our core database infrastructure this month.

You should notice a snappier, more responsive experience across the entire Empire Flippers platform, effective immediately!