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Children, Home

#57933
For Sale
Verified

Children, Home

Amazon FBA
Listing Price $175,151
Monthly Multiple 22x
Pricing Periods 12 Months
SKUs 24
Brand Registry Yes
Avg. Monthly Profit $7,961
Avg. Monthly Revenue $26,150
Profit Margin 30%

Business Started

3rd of April, 2017
(5 years 8 months old)

Assets Included in the Sale

  • Amazon Seller Central account with 24 SKUs
  • Primary domain and all site content/ files
  • Secondary domain and all site content/ files
  • Supplier contracts and relationships
  • Social media pages and accounts (Facebook, Instagram, Pinterest)
  • Trademarks
  • Email list (38,415 subscribers across 2 lists)
  • 2 Phone Apps (iTunes and Google)
  • *Inventory is not normally included in the list price. Further details can be provided to active Buyers.
  • *Buyers should have an active VAT number in all UK/EU countries where this business has inventory stored before the transfer can finalize. It is highly recommended to begin the VAT registration process as soon as possible.
Listing Details

This listing is for an Amazon FBA business created in April 2017 in the children and home niches. Included with the Amazon Central Seller account are 9 products (24 SKUs) for mostly children’s fitness and entertainment, with products from the brands also featuring in the board games and home decor and accessories categories. The business includes two brands approved by USPTO and is a part of Amazon's Brand Registry 2.0. The best-selling product has a 4+ star rating and over 5,000 reviews across various Amazon marketplaces, while another SKU has earned an Amazon’s Choice badge. It requires minimal effort from the Seller to maintain.

The products are sold in the US (64%), Canada (29%), and the UK (7%). Shopify sales make up a small percentage of revenue, though 99% of sales are made through Amazon FBA. The business uses seven suppliers based in China. The suppliers package and label the inventory before shipping it directly to Amazon warehouses. Inventory that exceeds Amazon storage limits is stored at a 3PL warehouse.

The Seller spends around two hours per week on the business, monitoring sales, checking PPC campaigns, and overseeing inventory. The business has 1,500+ followers across its Facebook, Instagram, and Pinterest accounts, as well as two unmonetized email lists with 4,600 and 33,815 subscribers respectively.

Growth opportunities for the Buyer include improving stock availability, reducing COGS by limiting reliance on 3PL warehouses, optimizing PPC campaigns, and leveraging the business’s email list and social media accounts to drive more sales.

This business is highly seasonal, favoring the months of November and December.

** Three of the ASINs are blocked in the US due to high NCX. The Seller has not attempted to lift the block.

Earnings
Gross Revenue
Net Profit
Last Month
6 Months
12 Months
All time
Site Traffic
Page Views
Unique Users

We have no data for this site

Ahrefs Analytical Data
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Seller Questions & Answers
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Opportunities
  • Improving stock availability
  • Reducing COGS by limiting reliance on 3PL warehouses
  • Leveraging the business’s email list and social media accounts to drive more sales
  • Optimizing PPC campaigns
Risks
  • Migrating Amazon ad campaign over to a different ad account may lead to different campaign results.
  • Amazon can suspend or cancel your FBA account due to a breach of their terms of service. (ToS)
Work & Skills Required
  • Monitoring sales
  • Checking PPC campaigns
  • Overseeing inventory
Seller Support Includes

The Seller is willing to offer 30 days of email support and 2 Skype calls to ensure a smooth transition for the Buyer.

Reason for Sale

The Seller would like the time to focus on other opportunities.

Other Information

Work Required Per Week: 2 Hours

Private Blog Network (PBN): No

Domain Type: None

Platform: Amazon FBA

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