Income Report – June 2012
Hello and welcome to our income and traffic report for June 2012!
We’re a bit late…but this blog was started in May 2011 and we are now officially more than a year old! (This is our 19th income report…we actually backdated our income reports when we started the blog to give you a feel as to how things started off for us.) We wanted to let you know how much we’ve appreciated your comments, suggestions, and support over this last year. I’d also add that we never expected AdSenseFlippers to grow to the level it’s at and we’re thrilled with everything that’s happened on this journey.
I’ll get into more about what we’ve been up to in June, but for those that can’t wait I’m happy to report that we brought in a total of $27,428.90 this month…our second best month since we began this journey.
Now…on to the details!
Note: Some of the links below are affiliate links where we will get paid if you like and purchase the services. You don’t get charged anything extra and we appreciate that so many of you choose to purchase through us!
Since much of the work we do with niche sites is “outsourced” to our staff, Joe and I have spent quite a bit of time looking for other projects that are interesting to us, useful to our team, and/or requested by you. We’ve had amazing conversations, emails, and Twitter exchanges with many of you and those chats often turn into interesting ideas and projects for us to work on.
Most of the functionality in our upcoming WP Theme is in place and we’ve rolled it out to our sites for testing and tweaking. I’m pretty hungry for data on improvement, but it’s still pretty early and John The Intern is “refusing” to give me hard numbers…only telling me that initial results look “positive”…ugh!
I can tell you that software development can be frustrating from a marketing perspective. You initially have this “grand vision” of what you want the software to do, but then you’re forced to chop up the path to that end goal into small, baby steps or bite-sized chunks. Early on, the functionality and the look/feel is so basic and far from where you want it to go that it’s hard not to have the wind knocked out of your sails. Even though our UI is still a bit ugly and needs to be cleaned up, we’ve finally gotten to the point that I can see the light at the end of the tunnel and I’m feeling much better about our efforts.
We’ve just started discussing product launch sequences, adding affiliates and affiliate management software, etc. and I’ve found it fascinating. We’ve decided to bring on our friend, Damian Thompson, as a consultant to help us walk through the pre-launch steps as we continue to move forward towards release. He’s been a great help initially in getting us to think through the process and we look forward to continued work with him as we drive this project home.
Our “Nameless SERP Evaluation Tool”
We’ve had our developer create both the 1A and 1B version of this tool and now it’s up to Joe and I to add all of the variations of data we want to check to determine the chance to rank. This is not a light undertaking. We want this to be able to “replace ourselves” when it comes to picking niches that are winners, so it could end up costing us quite heavily if we don’t get this right. We’ll be hammering this out and tweaking it over the next 4-8 weeks. This period will be critical and will determine whether or not this thing will be usable for us.
Building A Niche Site Empire
Ok…so I know our niche site guide isn’t brand new, but we DID just cross the 10,000 download mark which was very exciting for us. We were also able to convert the guide into Kindle format and get it published on Amazon. (Allowing us another form of distribution and giving us a chance to test out the process for Kindle ebook creation)
We’ve been in contact and have reconnected with quite a few people in the industry in June and have had some emails and chats with some super-sharp guys and gals over the past few weeks. We’ll mention them here and give you a chance to check them out as well:
Dulce at DavaoBloggers.net – We first met Dulce at Startup Weekend Cebu, but she reconnected with us in June to invite me to sit on a panel for Social Media Day Davao. She’s the president of the Davao Bloggers group and is potentially looking to have a StartUp Weekend event here in Davao. We’re excited about the idea and offered her our help in getting the ball rolling.
John from JetSetCitizen.com – We got an email from John asking if he could do an interview with us for his blog and ended up sending him what I thought was our most in-depth interview yet. The way he asked the questions made me want to give better answers and I think it worked out pretty well all around!
Steve at SteveScottSite.com – A popular blogger in a similar niche and space as us. We’d both seen each other around the blogosphere, but I needed some help with content, reached out, and we’re now working on something together…the results of which we’ll have together soon!
Mike at MikeFromMaine.com – We’ve followed Mike’s progress for months as he slowly built out hundreds of niche sites and just recently started to turn the corner. (and a profit!) He doesn’t post as much, but I’m expecting a GREAT revenue report from him for June…definitely one to watch!
Chris Guthrie from MakeMoneyOnTheInternet.com – We’ve connected with Chris several times before, but it had been a few months since our last chat and we finally sat down to be interviewed on his podcast. (coming soon) After the interview, we started talking about a few different ways we might be able to work together and had some interesting ideas pop up…more on that later? :-)
Thomas from FlippingEnterprises.com – We’d both run across each other on the WarriorForum and Flippa a few times, but we finally got a few minutes on a call together. His company brokers the buying/selling of website on the higher-end and is #1 on Flippa in terms of revenue for 2011. A really interesting guy and it was nice to hear that we might have some aligned goals and ways to work together in the future.
Ophelie from Flippa.com – Ophelie noticed the attention our blog post “The Problem With Flippa” was getting and left a few interesting and helpful comments. We started emailing and talking about improvements they’re making and how they’re looking for better ways to get their message and changes out. Sweet!
Bjord and Lindsay from PinchOfYum.com – We were introduced via Adam in May, but I reconnected as I realized they had just picked up and moved to Cebu City, Philippines to teach at an orphanage. They run an excellent food blog that has a ton of personality and quite a bit of income, according to their income reports…definitely worth checking out.
Corbett Barr from ThinkTraffic.net – I’ve followed Corbett for a while and I was impressed with his recent site redesign. As we’re considering the same on AdSenseFlippers I wanted to connect and let him know I thought it was awesome and ask if he would do a blog post covering the conversion numbers on his site after the change.
Traffic To AdSenseFlippers
We had 17,206 visits in June…an increase of exactly 2 visitors over May. Even though we sold quite a few sites in June, traffic seems to be holding pretty steady, even looking at these first few days in July. I was really hoping for an up-tick over May’s numbers, but I know that we fell a bit short on content again in June and that probably didn’t help to drive much traffic to the site. Here are our top content pages for June, in order of visits:
We’ve cut back the creation of our podcast episodes by half, but were still able to pull in 10,614 downloads for the month, much of that coming from previous episodes through a residual effect. While we love putting out new episodes, we were starting to feel a little burnout with putting out an episode each week and have backed off to every other week. We may go back to a weekly format in the future, but for now we feel like we’re able to put better content out if we do it a little less often.
Our earnings went up slightly, even with quite a few website sales in June. We pulled in a total of $3,262.17 for the month, with our best day at $166.47 on June 27th and our worst day at $70.18 on June 10th. Earnings steadily continue to grow and we should have more sites available for sale in July, 2012.
We didn’t have any Flippa auctions again in June, but we’re excited to try out their new “Verified Earnings” feature with a new auction in the next couple of weeks. We’ve talked to a few of you that are looking to run your first auction on Flippa here soon and we really recommend listing to our latest podcast episode 26 covering how to sell your websites on Flippa.
After holding off and having a pretty slow May, we put a bunch of websites and packages up for sale and ended up selling $22,312.60 worth of sites privately in June. The package option seems to be off to a great start, although their higher price tag keeps them from selling quite as fast as the individual sites. We listed sites for sale twice during the month and, both times, we were able to sell almost all of our sites listed within 24 hours…not too bad!
Niche Site Gold
Our Niche Site Gold newsletter is starting to pick up steam with just over 800 email subscribers. Each week, we go through the process and statistics over a few keywords and niche site domains and then offer those domains up for sale. We were able to sell a total of 12 domains for $600 in June. The best part is that we’re hearing these domains are being put to good use and we’re excited so many others are taking action in creating their niche sites.
After our bump for the discount on Long Tail Pro last month, we saw our affiliate revenue go down a bit to $1,254.13. We didn’t really have anything new that we’ve tested or found effective and many of these purchases came through our Resources page. We’re basically sticking with what we’ve got unless something really compelling comes along!
We had a GREAT month in terms of both progress and overall revenue and we were pleased to finish out Q2 strong. We’ll be looking to improve our traffic and brand exposure in the next couple of months to see if we can reach new audiences and develop new relationships with other bloggers, podcasters, etc.
Sites Created: 202 (182 last month)
AdSense Earnings: $3,262.14 ($3,007.07 last month)
Flippa Sales: $0.00 ($0.00 last month)
Private Sales: $22,312.60 ($0.00 last month)
Niche Site Gold: $600.00 ($100.00 last month)
Total Affiliate Sales: $1,254.13 ($1,637.34 last month)
- LongTailPro: $728.26
- HostGator: $200.00
- Virtual Staff Finder: $75.01
- Market Samurai: $46.56
- SubmitYourArticle: $23.40
- CTR Theme: $30.49
- GoDaddy: $50.43
- SECockpit: $27.88
- SEOMoz: $25.00
- SENuke X: $44.10
- Whoosh Traffic: $3.00
Total Income: $27,428.90 ($4,744.41 last month)
How did your month turn out? What would you be focused on if you were in our shoes? Please leave us a comment below or use the button to send us a recorded message…we’d love to hear from you!