How to Build a Successful Digital Marketing Agency with Zero Sales Calls or Meetings with Frankie Fihn [Ep.157]

How to Build a Successful Digital Marketing Agency with Zero Sales Calls or Meetings with Frankie Fihn [Ep.157]

Greg Elfrink May 28, 2024

Most digital agency owners start their own businesses to be their own bosses and have more control over their time.

However, they often find themselves overwhelmed with sales calls and meetings, working harder than ever.

After falling prey to this pitfall himself, Frankie Fihn noticed that most sales calls and meetings follow the same script, with clients asking the same questions over and over.

To solve the problem, Frankie created a system of pre-recorded videos that address common questions and issues that clients raise, eliminating the need for most meetings.

In this episode, Frankie joins us to explain his framework for a phoneless, meetingless digital agency.

Frankie highlights common obstacles agency owners face and shares the key steps they need to take to stop trading time for money. According to Frankie,

A common pain point agency owners struggle with is being too wide. They believe anybody with a credit card is a good fit. This dilutes both your messaging and your ability to deliver at scale because you’re just doing too much. Just because you can do it for everybody doesn’t mean you should.”

By renting out their services, most agency owners are the product. Instead, they should create leverageable assets out of their existing tools and systems.

This mindset shift will save you time and allow you to grow your agency exponentially.

If you want to learn how to create a streamlined and profitable digital agency without being tethered to a phone, then this episode is for you.

Listen to The Opportunity Podcast Episode #157

  • Apple Podcast
  • Google Podcast
  • Spotify Podcast

Topics Discussed in This Episode:

  • Frankie’s background and his approach to building an agency (02:00)
  • The common pain points agency owners experience (04:00)
  • The importance of streamlining your work and building repeatable systems (10:27)
  • How Frankie automates sales calls (13:41)
  • Frankie’s tips on tasks that should and shouldn’t take up your time in an agency (27:07)
  • Identifying when to use white-label partners to help you grow (32:57)
  • When to outsource and when to bring services in-house (39:19)
  • The key to not trading time for money (48:10)
  • The best piece of business advice Frankie has ever received (1:01:29)


Sit back, grab a coffee, and learn how to build a phoneless, meetingless digital marketing agency!

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