Niche: Health & Fitness, Sports

Listing Details

This listing is for an eCommerce business first monetized in January 2025, operating in the Health & Fitness and Sports niches. The company sells performance-oriented training gear and accessories designed to help customers improve strength, control, and consistency in their workouts. Its Shopify store features a focused product lineup centered on grip support, resistance training, and overall workout effectiveness. Despite its recent launch, the business has generated strong early sales driven by effective social media advertising campaigns and consistent brand exposure across multiple platforms.

The Seller devotes approximately 10 to 12 hours per week to the business, primarily overseeing escalated customer support inquiries, managing supplier relationships, reviewing performance metrics, and optimizing advertising campaigns. Day-to-day operations are handled by several independent contractors, including a customer support representative, a graphic designer, a video editor, UGC creators, a creative strategist, an SEO team, and an email marketing agency, compensated through a combination of monthly retainers, hourly rates, and per-project fees. Inventory is stored and fulfilled through a China-based 3PL with access to a U.S.-based fulfillment facility to support faster domestic shipping when needed. This business is well-suited for Buyers seeking an early-stage fitness brand with substantial growth potential through expanded social media marketing and SEO initiatives.

Disclaimers:

Inventory is not normally included in the list price; further details can be provided to Unlockers.

The Seller can also include their agency-level Meta Business Manager (BM2500) in the sale for an additional fee. The estimated value is approximately $50,000. This asset includes access to a dedicated Meta representative, capacity for up to 2,500 ad accounts, and credit/line-of-credit capabilities—benefits that are often difficult to secure independently. Please contact the Seller for more details if you are interested.