Niche: Health & Fitness, Personal Care, Lifestyle, Home

Listing Details

Established over nine years ago, this online business specializes in EMF protection products designed for families, parents, pregnant women, and EMF-sensitive individuals. The products, which include blankets, beanies, ponchos, and bed canopies, are crafted with radiation-shielding silver fabric to ensure effectiveness. The company has positioned itself in the growing wellness and digital health niche, benefiting from increasing consumer awareness regarding EMF risks and the importance of sleep quality. The business operates a direct-to-consumer model primarily through online sales, with a significant portion of inventory managed via Amazon FBA and additional fulfillment from a third-party logistics provider in the USA and a company-owned facility in Melbourne, Australia. The business maintains a strong supply chain with two reliable suppliers under non-disclosure agreements, ensuring a steady inventory that covers approximately 2–3 months of sales.

Of note - the majority of sales are organic, with little monthly ad spend, particularly on Amazon. Significant growth has been achieved year-over-year, with a healthy global customer base purchasing through Amazon, Shopify, Etsy, and eBay. There are two part-time employees helping out with fulfillment, customer service, and social media. This business offers a great opportunity for potential buyers looking to invest in a scalable e-commerce platform within the health and wellness sector, complete with established operational practices, a solid customer base, and significant growth potential through further product development and international market expansion.

*Inventory is not normally included in the list price; further details can be provided to Unlockers.

*The legal entity section of the Seller Central account is currently locked to Australia, meaning a buyer would need a legal entity in this country for a quick transfer. Alternatively, it is possible to unlock this section, and doing so could delay the migration process. If the legal entity section cannot be unlocked, the buyer reserves the right to reverse the deal.