Beauty
Beauty
First Made Money
1st of September, 2024
(1 year 7 months old)
Assets Included in the Sale
- Primary Domain
- Branded Email Accounts
- Seller Central Account
- Brand Registry
- Product Insurance
- Supplier Relationships
- US Trademark
- GS1 Account
- All Images & Copy Materials
- SOPs
Listing Details
Founded in the health and beauty category, this Amazon FBA business operates with a streamlined, scalable model supported by professional U.S.-based manufacturing. The brand currently offers four SKUs, all manufactured by established cosmetics manufacturers and shipped directly to Amazon FBA for fulfillment. Two of the products remain listed within Amazon Handmade, adding a unique positioning element within the marketplace. All SKUs maintain strong customer feedback, with 4+ star ratings and hundreds of reviews, reinforcing product quality and brand credibility.
Operations are straightforward and professionally structured. Inventory flows directly from two suppliers located in Florida and California to Amazon fulfillment centers, eliminating the need for owner-side warehousing. A virtual assistant supports Amazon PPC management, ensuring campaigns remain active and optimized.
Historically, the owner dedicated approximately 40 hours per week to growth initiatives, including PPC scaling, listing optimization, A+ content development, image improvements, and social media content creation. Today, the business requires closer to 10 hours per week, primarily focused on light inventory management and maintaining social media presence. The Amazon foundation—including listings, creatives, and backend optimization—has already been heavily refined.
Growth opportunities remain centered around scaling paid advertising profitability and expanding content marketing efforts. With the Amazon infrastructure largely optimized, a new owner can focus on driving additional traffic, improving PPC efficiency, and leveraging social media to accelerate brand visibility and sales performance.
Disclaimers:
Inventory is not normally included in the list price; further details can be provided to Unlockers.
The legal entity section of the Seller Central account is currently locked to the United States, meaning a buyer would need a legal entity in this country for a quick transfer. Alternatively, it is possible to unlock this section, and doing so could delay the migration process. If the legal entity section cannot be unlocked, the buyer reserves the right to reverse the deal.
Earnings
Site Traffic
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Opportunities
- Full Focus on Content-Driven Growth: With the Amazon listings, backend keywords, A+ content, images, and operational systems already optimized, the primary growth lever moving forward is high-volume, high-quality content creation. The strategy centers on producing engaging social media content to drive brand awareness, increase organic traffic, and support long-term ranking stability.
- PPC Profitability Optimization: Rather than broad structural changes, the emphasis is now on refining advertising efficiency — improving TACOS, scaling only profitable campaigns, testing new creative angles, and tightening targeting to maximize return on ad spend while maintaining organic rank.
Risks
- An increase in Amazon ad pricing could make the ads unprofitable.
Work & Skills Required
- No Direct PPC Management Required: Paid advertising is fully handled by a dedicated PPC virtual assistant, meaning the seller does not manage campaigns, bids, or optimizations directly. The VA oversees performance, adjustments, and reporting, keeping ad operations running independently.
- Primary Focus on Social Media Growth (Approx. 10 Hours/Week): The seller’s involvement is largely centered on creating and coordinating social media content aimed at increasing brand awareness and driving potential viral traction. This includes ideating posts, reviewing creatives, and publishing content designed to boost engagement and organic reach.
- Minimal Operational Involvement: Outside of social media efforts, the business requires very little hands-on work, as fulfillment, PPC, and core Amazon operations are already systemized and delegated.
Seller Support Includes
30 days of phone and email support.
Reason for Sale
The Seller wishes to focus on other opportunities.
Other Information
Work Required Per Week: 10 Hours
Private Blog Network (PBN): No
Domain Type: .com
Platform: Amazon, Shopify
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