Children, Parenting, News & Education
Children, Parenting, News & Education
Business Started
20th of August, 2019
(5 years 10 months old)
Assets Included in the Sale
- Primary domain and all site content/files
- Amazon Seller Central Account
- Trademark
- Patent
- Supplier Contracts (including NDA/non-compete agreements) and relationships.
- Employee Contracts
- Shopify Account
- Walmart Account
- Social media accounts/pages (Facebook, Instagram, TikTok)
- Email list (5.7k subscribers)
- Advertising Accounts
Listing Details
This e-commerce and Amazon FBA business, established in August 2018, offers a trademarked and Amazon Brand Registered line of high-quality, eco-friendly educational materials for children's early development. Some products are patented or have patents pending. The product portfolio, primarily constructed from wood, aims to foster a child’s love for learning, concentration, and cognitive development. This unique portfolio benefits from excellent customer feedback, with the top five listings boasting an average rating of 4.6 stars and over 90% five-star reviews on Judge.me.
The majority of sales are generated through its Amazon FBA store (~97%), with a small percentage coming from its Shopify store. The owners dedicate a combined 35 hours per week to the business, with most of this time focused on new product development, while approximately 10-15 hours are spent on operational tasks. Day-to-day functions, including reporting, social media, customer service, product sourcing, and inventory management, are handled by 13 employees and contractors. Products are sourced from China, with manufacturers outside of China being evaluated as additional sourcing options. Fulfillment is managed through Amazon warehouses, while a 3PL provider is utilized for supplemental, cost-effective storage.
*Inventory is not normally included in the list price; further details can be provided to Unlockers.
Earnings
Site Traffic
We have no data for this site
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Opportunities
- Expanding into other international markets (sales are almost exclusively in the United States currently).
- Launching oversized product variants (please reach out to the Seller for more details).
- Growing non-Amazon sales through organic search and social media presence optimization.
Risks
- Changes in Amazon ad pricing could affect the economics of the business.
- Changes in manufacturing costs can affect the margins of the business
- Seasonal demand for these products needs to be taken into consideration for inventory management.
Work & Skills Required
- Setting strategic direction and product development ideas.
- Communicating with employees.
- Overseeing performance.
Seller Support Includes
The Seller is willing to offer up to 60 days of email support and/or calls to ensure a smooth transition for the Buyer.
Reason for Sale
The Sellers would like to explore other opportunities.
Other Information
Work Required Per Week: 35 Hours
Private Blog Network (PBN): No
Domain Type: .us
Platform: Shopify, Amazon
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