Finance, Lifestyle
Finance, Lifestyle
Business Started
9th of March, 2018
(6 years 1 month old)
Assets Included in the Sale
- Primary domain with all site content and files
- 2 additional domains
- Freelancer contacts
- Social media accounts (Twitter, Facebook, Instagram, and Pinterest)
- Email list (2,728 subscribers)
Listing Details
This listing is for a display advertising, affiliate, and Amazon Associates business created in March 2018 in the finance niche. The WordPress site features educational articles for personal finances and budgeting and frugal living lifestyle. The business features diverse traffic channels and a healthy organic backlink profile. Overall, the business requires minimal effort to maintain thanks to content production being outsourced to freelancers.
The business generates revenue from Mediavine display ads (90%), affiliate links (8%), and Amazon Associates (2%). The top three channels driving traffic to the site are social (63.2%), direct (19.72%), and organic search (16.2%). The top three countries driving traffic are the US (72.82%), the UK (9.12%), and CA (6.59%).
The Seller spends an average of five hours per week on the business overseeing content creation, making and scheduling Pinterest pins, sending emails to the included list of 2.7K subscribers, and updating plugins as needed. New blog content is added one to three times per month and is created by one of three freelancers.
The Seller has identified a number of potential growth opportunities for a Buyer, including expanding content to similar topics in the same niche, creating a digital product, and increasing affiliate links and partners. The Seller also states that they have only recently started monetizing email campaigns and believes that this could be an interesting avenue of growth in the future.
Earnings
Site Traffic
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- Instant access to the site URL(s)
- Detailed proof of earnings and traffic
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The Semrush Domain Rank is a website's position in a list of every single website in Semrush's database, sorted by organic traffic. At present there are over 39 million websites in list. For reference, Empire Flippers ranks as the 96,500th most trafficked website in Semrush's database.
The total number of different domains (aka websites) linking to this site.
Opportunities
- Expanding content to different subjects in the same niche
- Increasing the amount of affiliate offers and links
- Increasing email monetization
- Creating a digital product
Risks
- Changes to Pinterest algorithms could affect ranking and exposure.
- Commission structures at either offer or network level could change at any time.
Work & Skills Required
- Overseeing freelancer work
- Creating and scheduling Pinterest pins
- Creating and sending emails
- Updating site plugins
Seller Support Includes
The Seller is offering 30 days of email support and 2 Skype calls to ensure a smooth transition for a Buyer.
Reason for Sale
The Seller would like to use the capital for other projects.
Other Information
Work Required Per Week: 5 Hours
Private Blog Network (PBN): No
Domain Type: .com
Platform: WordPress
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