Niche: News & Education

Listing Details

This listing is for an affiliate business created in November 2010 in the news & education niche. The WordPress site features informational articles and guides related to content improvement, as well as hosting an open-source tool. The UR 52, DR 25 site ranks well for high-volume keywords and currently requires minimal effort to maintain.

All revenue is currently generated from a single affiliate. The Seller states that increasing CTR for the current affiliate offer and exploring additional revenue sources are low-hanging fruit for a Buyer to consider. The top three channels driving traffic are organic (88.16%), direct (9.48%), and referral (2.34%). The top three countries driving traffic are the US (43.69%), PH (16.27%), and IN (9.95%).

The site has been almost entirely passive for the past five years. The Seller occasionally updates the server through automated Ansible tasks and updates WordPress plugins. Content has not been added to the site since 2017. The Seller states this was content that was created as part of a package in 2014 that had not yet been uploaded. Uploading fresh content on a consistent basis could be an opportunity for a Buyer to increase traffic to the site.

Additional opportunities for growth identified by the Seller include updating the site design, creating a complementary digital product, creating and monetizing an email list, and increasing social media presence. The Seller states it is also possible to use the open-source tool to target additional geographic locations and increase international presence.