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Survival & Security

For Sale

Survival & Security

Info ProductAffiliateDisplay Advertising
Listing Price $49,575
Monthly Multiple 43x
Pricing Periods 12 Months
Avg. Monthly Profit $1,153
Avg. Monthly Revenue $1,317
Profit Margin 88%

Business Started

24th of June, 2019
(3 years 5 months old)

Assets Included in the Sale

  • Primary domain with all site content/files
  • Social media account (Pinterest)
  • Email list (6,000 subscribers)
Listing Details

This listing is for an info product, affiliate, and display advertising business created in June 2019 in the survival & security niche. The WordPress site features informational articles, product guides, best-of lists, and reviews primarily for products related to lifestyle preparation. The site has good traffic diversity, with the top page receiving 12.37% of all traffic. The business currently requires minimal effort to maintain.

The business generates revenue from digital products (76.5%), affiliate programs (14%), and display advertising (9.5%). The top three channels driving traffic are social (36.08%), organic search (31.52%), and direct (30.21%). The top three countries driving traffic are the US (58.8%), CA (5.71%), and DE (2.98%).

The Seller spends about four hours per week on the business writing blog posts, sending emails, and creating pins for Pinterest. New content is added roughly one to two times per month, and emails are sent out three to five times per week. All content is created by the Seller, although it would be possible to outsource content creation to streamline processes further.

Opportunities for growth identified by the Seller include creating additional SEO-optimized content and exploring opportunities for backlinks. The Seller has not previously devoted time to obtaining backlinks and states this could be a good avenue of growth for a Buyer to explore.

*The rise and fall of traffic in November and December 2021 was due to the Seller's activity on Pinterest. More information will be provided to Unlockers who schedule a call with the Seller.

*Google Analytics appears to be misreporting the bounce rate up until September 2021 when it suddenly corrected. The seller is unsure what caused this.

Gross Revenue
Net Profit
Last Month
6 Months
12 Months
All time
Site Traffic
Page Views
Unique Users
Last Month
6 Months
12 Months
All time
Ahrefs Analytical Data
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Seller Questions & Answers
Unlock Listing You can view this area after unlocking the listing
  • Creating additional SEO-optimized content
  • Exploring link building opportunities
  • Maintaining or expanding the Pinterest growth strategy
  • Communities can sometimes become less popular, driving less traffic.
  • New competitors entering the space selling the same product could impact earnings.
Work & Skills Required
  • Creating and uploading content
  • Creating and sending monetized emails
  • Creating and uploading Pinterest pins
Seller Support Includes

The Seller is offering 30 days of email support and two Skype calls to ensure a smooth transfer to a Buyer.

Reason for Sale

The Seller would like to use the capital for other projects.

Other Information

Work Required Per Week: 4 Hours

Private Blog Network (PBN): No

Domain Type: .com

Platform: WordPress

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