EFP 121: Creating a Drop Ship Lifestyle With Anton Kraly

Justin Cooke

December 19, 2014

Building drop shipping stores might just be one of the most viable and inexpensive ways for website builders to get started with their online journeys.

Introducing Anton from Drop Ship Lifestyle

Today, I sit down with our good friend Anton Kraly from Drop Ship Lifestyle to discuss how he’s built and sold massive drop shipping empires, created a course that went from selling at $37 to nearly $1,000 bucks in a couple short years, and discuss some of the successes and failures he’s had in building his own online empire.

Check Out This Week’s Episode Here:

Direct Download – Right Click, Save As

Topics Discussed This Week:

  • How and why Anton started Drop Ship Lifestyle
  • Successes and failures in building his community
  • Criticism of the drop shipping route
  • Why Anton includes lifestyle as part of the marketing
  • Who is drop shipping for or not for?


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“Don’t use PayPal as your only payment option. Don’t rely on them. Don’t keep your money on there.” – Anton – Tweet This!

Are you interested in drop shipping? Do you have any questions for Anton? Join us in the comments!

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  1. Dawn Budarick says:

    I live in Canada, was wondering about shipping across borders, isn’t there a large amount of information I should know about customs/duties?

  2. Viet Bui says:

    I am building my store buy i am scared that my website is very ugly. I am not a great designer. Will customers buy from an ugly website?

    • Greg Elfrink says:

      You will be surprised. Many ugly sites outperform pretty sites. I would split test it. You might not have the money right now to turn an ugly store into a pretty store, but as you are building up your store, hunt down some designers that CAN turn your store into a beautiful design. Then when you are ready, pull the trigger, and see what happens.

  3. Keith says:

    I have an online store set up and ready to go. I’ve contacted a few manufactured who said they already have partnerships with online stores. Before I contact another manufacture, I want to know if there are SPECIFIC items I should emphasize in my pitch to them. What do they want from me that will make them want their products sold in my online store?

    • Greg Elfrink says:

      Hey Keith!

      One thing you might try is to find out WHY they formed the partnerships with those online stores. Do they have a big audience? Some kind of leverage you’re not thinking of? If so, you might be able to duplicate that offer to those manufacturers who would then be more then happy to work with you.

  4. Alanna Lewis says:

    Hi, I have a website created but having a hard time finding good suppliers (and relatively inexpensive) for volleyball equipment to ship within the US states.

  5. Gugu says:

    I like drop ship lifestyle business but i want to know it fees first

  6. Wes says:

    This was a great interview with Anton. I’m a member of Drop Ship Lifestyle, but this was the first time I had heard Anton say that he copies the supplier’s description first and then If the product gets traction he updates the description. Isn’t this risky because of a potential duplicate content penalty?

    • Justin Cooke says:

      Hey Wes,

      Probably a bit of a risk/reward cost benefit analysis going on here. If the product’s a “hit” he’ll go back and build it out properly. If not, he can let it die.

      I think the worries about duplicate content get a bit overblown. Yes, if your entire site or article is an exact copy that’s not good – but copying product descriptions isn’t as risky as some think? Interested to hear Anton’s thoughts here.

  7. Brent Z says:

    Absolutely outstanding episode! Great questions and high-value content. Anton is a trustworthy and knowledgeable guy I’d love to learn from. I finished listening only minutes ago and feel lightheaded thanks to all the ideas and exciting potential. I’m checking out the quickstart guide on his site now and will pull the trigger early next month ( It looks like I missed the Christmas sale by 11 minutes! – can’t win em all)

    I fit into one of the categories of people mentioned at the end of the episode. I’ve come to a point in my life where I have one overall goal and need a way to accomplish it – a lifestyle biz with a specific aim. All of the components are in place and its on me to boldly take action.

    Thanks Justin and Joe for this stellar episode, you guys continue to knock it outta the park.

    PS the site redesign is nice too : )

    • Justin Cooke says:

      Hey Brent,

      Glad you got so much value out of this one, man!

      I really think dropship sites are a good way to get started and Anton’s approach is extremely clear and relatively “easy” to follow. There’s plenty of work to do and a learning curve, but it’s not brain surgery and Anton does a great job of simplifying the process overall.

  8. Odell says:

    Show 121 was awesome, awesome, awesome! Your conversation with Anton got me thinking not only about drop shipping but many other business areas. Epic episode!

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