Niche: Supplements, Health & Fitness

Listing Details

This is an opportunity to acquire a high-growth natural supplement brand started in February 2025, centered around a single, highly recognizable mineral-based ingredient, targeting men aged 30–55 seeking natural vitality, energy, and performance solutions. The brand offers a focused product line including gummies, honey sticks, and capsules, and sells across the U.S., UK, Canada, Australia, and select European and Latin American markets.

The business generates approximately $1.2M in monthly recurring revenue, with $11.6M+ in total lifetime revenue, a customer base of 245,000+ buyers, and an owned audience of 183,000+ email subscribers. Operations are supported by a 12-person fully remote team, with owner involvement limited to strategic oversight (approximately 16–20 hours per week).

Fulfillment is handled through a combination of China-based warehousing and a U.S. 3PL, with roughly $600K in inventory included in the sale. The supply chain is established, scalable, and built to support international demand.

The brand is well-positioned for continued expansion, with clear growth levers including new SKU launches, geo-specific storefronts, subscription optimization, deeper lifecycle marketing, and expanded Amazon bundles. With strong fundamentals, global reach, and proven demand for its flagship ingredient, this is a scalable, turnkey supplement business suited for an operator or strategic buyer looking to build on an already significant platform.