Niche: Apparel & Accessories, Home, Occasions & Gifts

Listing Details

Founded in 2021, this Amazon FBA business operates in the men’s grooming and lifestyle category, offering a curated range of branded products designed for everyday personal care and gifting occasions. The catalog currently includes 18 SKUs across four parent ASINs, built around a cohesive brand identity and positioned within a niche that benefits from consistent consumer demand. The brand has established strong credibility on Amazon, with its flagship product holding an average rating of 4.6 stars across more than 1,100 customer reviews.

All products are fulfilled through Amazon FBA, creating a streamlined logistics and fulfillment structure. The supply chain is straightforward, with three established suppliers located in China supporting production across the product range. The catalog structure allows for efficient inventory management while maintaining the flexibility to introduce additional product variations or complementary items under the same brand umbrella.

The business currently requires approximately six hours per week of owner involvement. The seller’s primary role is managing a small operational team and overseeing overall business performance rather than executing day-to-day operational tasks.

Operations are supported by two employees—an operations manager and a PPC manager—who also work across the seller’s other businesses. This team structure handles key activities such as advertising management, operational coordination, and general marketplace oversight, allowing the business to run efficiently with limited founder involvement while remaining well positioned for further growth under new ownership.

*Inventory is not normally included in the list price, further details can be provided to Unlockers.
*The legal entity section of the Seller Central account is currently locked to the United States meaning a buyer would need a legal entity in this country for a quick transfer. Alternatively, it is possible to unlock this section, and doing so could delay the migration process. If the legal entity section cannot be unlocked, the buyer reserves the right to reverse the deal.
*The Amazon Seller Central account is not included in the sale of this business, as a listing transfer is preferred.