Children, Parenting

#90918
Sold
Verified

Children, Parenting

Amazon FBAAmazon FBMeCommerce
Listing Price $136,070
Monthly Multiple 34x
Pricing Period 12 Months
SKUs 24
Brand Registry Yes
Avg. Monthly Profit $4,002
Avg. Monthly Revenue $14,667
Profit Margin 27%

First Made Money

1st of October, 2017
(8 years 6 months old)

Assets Included in the Sale

  • Primary domain and all site content/files
  • Amazon Seller Central account (24 SKUs)
  • Supplier introductions (1x supplier)
  • Shopify account
  • Walmart account
  • Social media accounts/pages (Facebook, Instagram)
  • Trademark
  • Email list (2,000 subscribers)
  • Advertising account (Meta)
Listing Details

Established in 2017, this Amazon FBA business sells a range of tear-off notepads designed for parents to place in kids’ lunchboxes, backpacks, or use during mealtimes. The notes feature fun facts, riddles, and jokes, aimed at sparking joy and curiosity in children. With top SKUs rated between 4.6 and 4.8 stars and healthy net profit margins, the brand combines strong customer satisfaction with reliable financial performance.

The business generates 96% of its revenue through Amazon FBA, with the remaining 4% split across Target (2%), Walmart (1%), and Shopify (1%). Fulfillment is handled primarily through Amazon, though three SKUs are merchant-fulfilled from the partner's garage. Inventory is received from a supplier in China and stored at a U.S. self-storage facility before being shipped to FBA as needed. The seller spends approximately 5 hours per week monitoring sales, managing inventory shipments, and posting content on Instagram. Opportunities for growth include expanding retail distribution, increasing the publishing cadence beyond the current one-title-per-year model, and investing in targeted marketing during peak seasons. This business presents a turnkey opportunity with an established product line, efficient operations, and consistent year-over-year Amazon sales.

*Inventory is not included in the list price. The seller requires the full cost of inventory to be paid separately during the Migration process. We recommend that buyers include this separate inventory cost in the details of their offer and confirm they will pay it during the Migration. Please contact the seller for more details.

*The sellers maintain a long-standing relationship with Target, which may present potential opportunities for in-store placement in the future. While the timing and certainty of any such opportunity cannot be guaranteed, the sellers request that any Target sales arising directly from their personal relationship be subject to a mutually agreed commission arrangement, to be discussed as part of the sale.

*The business previously had an in-store wholesale arrangement with Target, which ended in 2024. As a result, Target revenue in 2024 reflects in-store wholesale purchases, while 2025 Target revenue is generated solely from Target’s online sales channel. The year-over-year decline in Target revenue is attributable to the conclusion of the in-store deal, while Amazon FBA revenue has remained stable over the same period.

*Some existing inventory includes the seller’s personal name on the cover; however, the seller has updated all digital listings to show the brand name instead, and all future print runs will use the brand name. Buyers may continue selling existing inventory, and updated cover files will be provided for future printings.

*The legal entity section of the Seller Central account is currently locked to the US, meaning a buyer would need a legal entity in this country for a quick transfer. Alternatively, it is possible to unlock this section, and doing so could delay the migration process. If the legal entity section cannot be unlocked, the buyer reserves the right to reverse the deal.

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Seller Questions & Answers
Seller Interview
Opportunities
  • Creating expanded bundled and themed SKUs from existing single products
  • Launching seasonal giftable offerings like back-to-school and holiday-themed packs
  • Partnering with complementary lunch accessory brands for co-branded seasonal bundles
  • Enhancing existing kits with add-on items like a plush tooth fairy
  • Monetizing Instagram and Facebook through organic content and influencer collaborations
  • Pursuing brand partnerships on social media to drive revenue and reach
Risks
  • An increase in Amazon ad pricing could make the ads unprofitable.
  • Supplier increasing prices
Work & Skills Required
  • Monitoring daily sales performance and inventory levels
  • Planning and shipping bulk inventory batches to Amazon FBA to optimize costs
  • Forecasting inventory needs and replenishment timing by SKU
  • Creating Instagram content to promote products
  • Scheduling and publishing Instagram posts more frequently during peak seasons
Seller Support Includes

The Seller is willing to offer 30 days of email support and/or calls to ensure a smooth transition for the Buyer.

Reason for Sale

The Seller would like to explore other opportunities.

Other Information

Work Required Per Week: 5 Hours

Private Blog Network (PBN): No

Domain Type: .com

Platform: Amazon, Shopify, Other

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