Personal Care, Beauty
Personal Care, Beauty
First Made Money
12th of March, 2020
(6 years 1 month old)
Assets Included in the Sale
- Amazon Seller Central account (with 4 SKUs)
- Supplier Relationships
- Shopify Account
- Walmart Account
- Trademarks
- Social media accounts/pages (Facebook, Instagram,TikTok)
Listing Details
This opportunity is for an Amazon FBA business in the personal care niche, focused on women’s skincare products and founded in March 2020. The brand operates with a simple, streamlined product lineup of four SKUs under one parent ASIN, making it easy to manage while maintaining consistent demand.
The products are well-reviewed, with close to 1,000 customer reviews averaging 4.3 stars, reflecting strong customer satisfaction and marketplace credibility. Sales are fulfilled primarily through Amazon FBA, with a small portion of inventory occasionally stored at the seller’s home for flexibility.
Advertising is professionally managed by a PPC agency, minimizing owner involvement. The seller spends approximately one hour per week, mainly coordinating with the agency and placing inventory reorders. The supply chain is stable, supported by two suppliers based in China.
Over the past 12 months, the business has generated net margins of approximately 14.5%, offering a low-maintenance operation with an established track record. This makes it well-suited for a buyer seeking a manageable Amazon business with strong reviews, outsourced advertising, and minimal weekly time requirements.
*Inventory is not normally included in the list price; further details can be provided to Unlockers.
*The legal entity section of the Seller Central account is currently locked to the US, meaning a buyer would need a legal entity in this country for a quick transfer. Alternatively, it is possible to unlock this section, and doing so could delay the migration process. If the legal entity section cannot be unlocked, the buyer reserves the right to reverse the deal.
Earnings
Site Traffic
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Opportunities
- Improving inventory management: Implement more advanced forecasting and replenishment systems to ensure consistent stock levels, reduce downtime, and support smoother sales growth.
- Expanding marketing beyond Amazon: Diversify customer acquisition by testing additional channels such as social media advertising, influencer partnerships, and off-Amazon traffic to build brand awareness and reduce reliance on a single platform.
- Scaling TikTok marketing: Build on early traction already achieved on TikTok by developing a structured content and influencer strategy, which could significantly increase visibility and drive incremental sales with the right investment and expertise.
- Launching a complementary new product: Introduce a unique product that aligns with the brand’s natural, self-care positioning, expands the product line, and creates opportunities for cross-selling and higher customer lifetime value.
Risks
- An increase in Amazon ad pricing could make the ads unprofitable.
- Amazon can suspend or cancel your FBA account due to a breach of its terms of service (ToS).
Work & Skills Required
- Maintaining minimal weekly time commitment (1 hour): The owner’s involvement is limited to coordinating with the PPC agency on performance and placing inventory reorders as needed, making the business highly hands-off and easy to manage.
Seller Support Includes
The Seller is willing to offer 3 months of email support and/or calls to ensure a smooth transition for the Buyer.
Reason for Sale
The Seller wishes to focus on other priorities.
Other Information
Work Required Per Week: 1 Hours
Private Blog Network (PBN): No
Domain Type: None
Platform: Amazon
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