Niche: Agriculture, Hobbies

Listing Details

This listing is for an Amazon Associates, display advertising and ecommerce business created in April 2020 in the agriculture and hobbies niches. The WordPress site features information about various agricultural practices. The site is an authority in its niche and boasts good traffic diversity among the top pages. The business has experienced strong growth in both traffic and revenue over the past year and requires minimal effort from the Seller to maintain.

The business earns 88% of its income through Amazon Associates, with the remaining revenue coming from display ads (8%) and ecommerce (4%). Organic search makes up the majority of the traffic (93.93%), followed by direct (4.71%), and social (0.8%). The top three countries driving traffic are the US (80.85%), Canada (4.65%), and the UK (3.11%). The top three pages on the site make up less than 14% of the site’s total views.

The Seller spends around six hours per week on the business, conducting keyword research, assigning articles to writers, publishing articles, posting on social media, optimizing internal links, and fulfilling ecommerce orders. Articles are outsourced to a team of four external writers, and 16-20 new posts are added to the site each month. The ecommerce products are print-on-demand, fulfilled by an external supplier. 2D products are produced in the US, and 3D products are produced in China and Vietnam.

Growth opportunities for the Buyer include adding more content to the site, targeting a broader range of keywords, conducting more product reviews, and offering a wider range of products in the ecommerce store. Building out a monetized email list and creating a relevant ebook are additional opportunities for a Buyer to pursue.

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