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Outdoors

#56985
For Sale
Verified

Outdoors

Amazon FBAAmazon Associates
Listing Price $1,432,204
Monthly Multiple 46x
Pricing Periods 12 Months
Brand Registry No
Avg. Monthly Profit $31,135
Avg. Monthly Revenue $135,071
Profit Margin %

Business Started

10th of June, 2016
(6 years 5 months old)

Assets Included in the Sale

  • Domain including all site content and files
  • Amazon Seller Central account with 40+ SKUs
  • PBN links (rented on a paid basis)
  • Trademark
  • Email list with 840 subscribers
  • SOPs
  • Supplier relationships
  • Social media accounts (Facebook, Pinterest, YouTube)
  • *Inventory isn't usually included in the list price. Further details can be provided to unlockers
Listing Details

This listing is for an Amazon FBA business created in June 2016 in the outdoors niche. The included Amazon Seller Central account features 40+ SKUs for a product used for weather protection. All SKUs are variations of one core product. The product listings have hundreds to thousands of positive reviews, high-quality photos, and all feature a professional product video. With the help of an inventory manager, the Seller spends minimal time operating this business.

The business earns a small amount of revenue (0.01%) through Amazon Associates. The included WordPress site features a blog with content related to the product, as well as a store section that features the business' core product.

A USA trademark was registered in 2017 and a trademark for China has recently been applied for (November 2021). It is currently in pending status.

The business sources products from two suppliers based in China. During 2020-2021, 50% of the inventory was shipped to 3PL warehouses and 50% were shipped directly to Amazon. As a result of the Amazon inventory policy changes that occurred during that time, the Seller now (since Q3 2021) ships all of the inventory to the 3PL warehouse.

An inventory manager helps with the logistics side of the business by handling inventory forecasting and communications with manufacturers, forwarders, and the 3PL. The employee is aware of the sale and will not be continuing with the business after the sale.

The Seller has experimented with FBM and eBay. They fulfilled eBay orders from FBA and made an additional income of 2.5% of annual sales. The seller has also sold 80 units of new ASINS through FBM within the last 30 days, as they experimented with new product variations. More details can be provided to Unlockers.

Earnings
Gross Revenue
Net Profit
Last Month
6 Months
12 Months
All time
Site Traffic
Page Views
Unique Users

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Ahrefs Analytical Data
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  • Detailed proof of earnings and traffic
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  • Submit a unique offer on the listing
What would you offer for this listing?

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Seller Questions & Answers
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Opportunities
  • Carrying out SEO work on the site
  • Finding new suppliers and improving inventory management
  • Experimenting with product packaging
  • Optimizing Amazon and Google PPC campaigns
  • Growing a brand presence on social media and working with influencers
Risks
  • Amazon can suspend or cancel your FBA account due to a breach of their terms of service. (ToS)
  • An increase in Amazon ad pricing could make the ads unprofitable.
Work & Skills Required
  • Responding to customer messages
  • Maintaining the Seller Central account and listings
  • Monthly inventory meetings with the employee
Seller Support Includes

The Seller is willing to offer 30 days of email support and 2 Skype calls to ensure a smooth transition of the business to the Buyer.

Reason for Sale

The Seller would like to focus on other opportunities.

Other Information

Work Required Per Week: 5 Hours

Private Blog Network (PBN): Yes

Domain Type: None

Platform: Amazon FBA

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