Niche: Food & Beverages

Listing Details

This listing is for an Amazon Associates business created in July 2019 in the food & beverages niche. The WordPress site features product reviews and recipes for a specific dish. The business has shown good growth over the past few months and requires minimal effort from the Seller to maintain.

The main traffic channels are organic search (~94%), direct (~5%), and social (~1%). The leading countries as traffic sources are the US (~55%), the UK (~12%), and Canada (~11%).

Content creation is handled by a specialist writer from the Seller's team. New content was added regularly until July 2020. Articles are now added to the site when the Seller finds an interesting topic. 3 hours per week are required to manage the business, where the Seller checks for low-quality referral domains, conducts competitor analysis, keyword research, and updates affiliate links if any products are decommissioned.

The Seller has purchased PBN and forum links as part of their linkbuilding strategy. In the past year, outreach links have been used.

The domain is considered to be an authority site for its specific niche. To leverage the brand strength, the Buyer could consider creating digital products to create another revenue stream. The Buyer may wish to expand the business by creating content in shoulder niches. Social media hasn't been an important traffic driver, but the Buyer could nurture this traffic channel to drive more traffic to the site while nurturing a following.