Beauty, Personal Care
Beauty, Personal Care
Business Started
5th of March, 2016
(8 years 1 month old)
Assets Included in the Sale
- Amazon Seller Central account with 14 SKUs
- 2 Domains including all content and files for the sites
- Wallmart seller account
- Trademarks (one registered, one in final stages, one filed)
- Supplier contracts and relationships
- SOPs
- Brand assets
- Social media accounts (Facebook, Twitter, Instagram)
- *Inventory is not normally included in the list price, further details can be provided to active Buyers.
Listing Details
This listing is for an Amazon FBA and eCommerce business created in March 2016 in the beauty and personal care niches. The two included Amazon Seller Central accounts feature a total of 14 SKUs for products related to dental care. The top-selling products have thousands of positive reviews, are Amazon’s Choice, and have a subscription option. The business has experienced substantial year-on-year growth.
The main brand accounts for around 95% of the total sales and has 10 SKUs associated with it. The four SKUs sold under the second brand use the same raw materials as the products sold under the main brand. The Seller has warehouse storage in St Louis for excess stock, the warehouse sends inventory to Amazon when seller requests, no inventory handling is carried out by the seller and all orders are fulfilled by Amazon. A new SKU is ready for launch and will be included in the sale. More details can be provided to active Buyers. The main brand has a US registered trademark and is in the final stages of applying for a China trademark. The second brand has had a US trademark application filed.
The business earns a small amount of revenue from Walmart, from which the orders are fulfilled through Amazon.
The business has a team of Amazon operations specialists contracted through a third party to manage PPC and the operation of the seller accounts for Amazon and Walmart. They also do fulfillment of Walmart orders via amazon FBM. They would be happy to stay on with the account after the sale. The Seller’s partner does the bookkeeping for the business.
The main opportunities for growth for the business are launching the new SKU, producing video content, and scaling the PPC campaigns.
Earnings
Site Traffic
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Opportunities
- Producing video content
- Launching new products
- Scaling the PPC campaigns
Risks
- Amazon can suspend or cancel your FBA account due to a breach of their terms of service. (ToS)
- An increase in Amazon ad pricing could make the ads unprofitable.
Work & Skills Required
- Setting annual and quarterly goals
- Managing the teams
- Inventory management
- Working with the bookkeepers
- Reviewing product sales
Seller Support Includes
The Seller is willing to offer 30 days of email support and 2 Skype calls to ensure a smooth transition of the sale.
Reason for Sale
The Seller would like the capital from the sale for other opportunities.
Other Information
Work Required Per Week: 20 Hours
Private Blog Network (PBN): No
Domain Type: .com
Platform: Amazon FBA, Shopify, Other
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Similar Listing Criteria
Amazon FBA
Amazon FBA
Amazon FBA, eCommerce
Amazon FBA
Amazon FBA
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