Niche: Business

Listing Details

This listing is for a SaaS business created in October 2009 in the business niche. The Django, Python, and AWS platform helps business owners improve their brand awareness through quality repurposed content. The Squarespace website features testimonials from very well-known companies including Microsoft, Disney, Levis, and Tripadvisor, who have used the application for their own marketing efforts. The well-aged business includes an email list with over 1,226 subscribers and the Seller spends minimal time maintaining the business.

This business is 100% SaaS with all revenue stemming from the application service alone. The top three traffic channels to the application include referral (63%), organic search (24.2%), and direct (8.9%) signals. The top three countries in terms of generating the most traffic to the application include the US (59.63%), JP (6.83%), and IT (4.88%) audiences respectively. The top three traffic channels for the primary domain for this listing include direct (63%), organic search (34.9%), and referral (1.3%) traffic signals with a primarily US-based audience.

This software started with a different name and recently updated to a new name along with an improved domain which is also included with this listing. The business was featured in a case study by Facebook and has worked with 35 Fortune 500 companies.

The Seller utilizes a contractor for their chief technology officer (CTO) to help with any bug fix requests when they rarely occur. No other employees are on the payroll for the business at this time. The seller primarily focuses on spending 20 minutes per day answering inbound demo requests and questions from customers within Zendesk. This account will be included with this listing along with the outsourced developer contact information, should the Buyer choose to continue using their service.

There are currently 17 clients for this business and the Seller states adding ~ 1 per month would net zero ad expenditure or effort for customer acquisition. This serves as a growth opportunity for a Buyer to consider.

This business includes an email list with over 1,226 subscribers stored in MailChimp. This email list has not been utilized in some time serving as a growth avenue for a Buyer to explore further. Social media accounts have been created for Facebook, Twitter, and Instagram, though the Seller states they have not had the time to focus on growing these platforms as much as they would have liked. This serves as another growth opportunity for a Buyer to consider, and more information will be provided to active Buyers.

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