Health & Fitness, Personal Care
Health & Fitness, Personal Care
Business Started
1st of April, 2018
(6 years old)
Assets Included in the Sale
- 19 SKUs
- Domain and all site content/files
- Trademark
- Email list
- Social Media - Facebook and Instagram
- Operational SOP's and full business plan for future growth
Listing Details
This listing is for an Amazon FBA, eCommerce, subscription, FBM, and B2B business created in April 2018 in the health and personal care niches. The business features 19 SKUs for personal care items made out of speciality material. The business sells mostly on Amazon UK and brings in a small amount of sales on Amazon DE, IT, FR, ES as well as a branded Shopify store. Thanks to a VA, this growing business requires minimal work from the Seller.
The business earns through Amazon FBA, FBM, sales made on the Shopify website, and sales to retail outlets and wholesalers. Recently the business was chosen by Amazon to be part of a new “subscribe and save” program which has brought in about 100 new subscribers every week. The website also has a subscription app built in which serves as an opportunity for the Buyer to build out the subscription service.
A 3rd Party Warehouse (3PL) fulfills FBM and also tops up FBA stock as instructed. A full time VA monitors inventory and restocks FBA when needed (twice per week) and inventory is ‘drip fed’ to FBA to avoid high storage fees. The 3rd party warehouse will also automatically fulfill website orders.
The business sees organic sales on the website with zero marketing efforts. An email list of over 1,000 is in place and has shown to help with promoting products but has yet to be monetized. The business has an Instagram and Facebook accounts with a small following included in the sale. Driving more traffic to the website and focusing on marketing would be a growth opportunity for the Buyer to consider.
The VA works from the Philippines on UK hours handling with all inbox inquiries on Amazon, Facebook, Instagram, and the website. There are full SOP’s in place and the VA would be willing to continue on with the Buyer.
Earnings
Site Traffic
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Verified Sellers & Vetted Data
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The Semrush Domain Rank is a website's position in a list of every single website in Semrush's database, sorted by organic traffic. At present there are over 39 million websites in list. For reference, Empire Flippers ranks as the 96,500th most trafficked website in Semrush's database.
The total number of different domains (aka websites) linking to this site.
Opportunities
- Growing presence on international markets
- Improving marketing efforts for the brand
- Expanding product offers within niche
Risks
- Amazon algorithm changes could cause traffic to fluctuate
- Amazon terms of service (ToS) must be closely monitored for changes to ensure account does not get suspended or canceled for a breach of terms
Work & Skills Required
- Overseeing VA's work occasionally
- Adding new products and planning brand strategy
Seller Support Includes
The Seller is willing to provide 30 days of email support and two Skype calls.
Reason for Sale
The Seller would like to focus on other opportunities.
Other Information
Work Required Per Week: 4 Hours
Private Blog Network (PBN): No
Domain Type: .com
Platform: Shopify, Amazon FBA
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