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Niche: Health & Fitness

Monetization: Affiliate, Amazon Associates, App, Digital Product, Subscription, Service, Info Product, SaaS, Adsense, Lead Gen

  • Monthly Revenue: $36,361
  • Monthly Net Profit: $34,530
  • List Price: $1,139,495
  • Multiple: 33x


This listing is for an affiliate and advertising business created in May 2012 in the health & fitness niche. The WordPress site and mobile application offer products and information on a specific diet plan. The business has a strong social following and requires minimal work from the Seller.

The primary source of traffic is social media, with about 80% coming from the US. The vast majority of this traffic is driven from a Pinterest page responsible for 62% of the overall social media traffic.

An email list of over 500k is included in the sale, however, at the moment the business only sends to about 50k active subscribers. The email list leverages direct product sales & affiliate revenue sending about 10 days of emails as a short introduction in attempts to sell a digital info course.

The website generates revenue with paid advertising, affiliate offers, and direct product sales. Content is outsourced and added irregularly with a plan to implement a process of posting on a more regular basis.

The application itself offers a subscription plan for customers after they receive a 7-day free trial. The business also receives a commission profit through a partner app that includes variations to the entry-level product cost.

*There are multiple apps included with this listing and further information will be provided to active depositors.


Start Date

15th of May, 2012

Assets Included

Assets Included in the Sale

  • Domain and all site content/files for both sites

  • Application and all content/files

  • Social media and other related accounts

  • Email list

work skills

Work/Skills Required/Day to Day

  • Providing customer support

  • Creating new emails

  • Social media posting

  • Developing a process for outsourcing content on a more consistent basis

Graph Summary

Graph Summary:

Ave pageviews/month


Net Profit/month


Gross Revenue/month



Proof of Income

  • August: $30,246
  • July: $37,032
  • June: $30,454

Proof of Traffic

  • August: 42,989 views
  • July: 48,453 views
  • June: 44,561 views

Download All

Graph Summary

Opportunities and Risks

Opportunities for this business include:

  • Advertising within the app store platforms
  • Adding additional products and affiliate offers within the app
  • Growing content on a regular basis
  • Experimenting with lead magnets to grow the email list
  • Creating an affiliate program

Risks for this business include:

  • Google updates to ranking factors may influence future traffic performance.
  • Affiliate networks can shut down anytime, removing an income stream from the business.
Seller Support

Seller Support Includes

The Seller is willing to provide 30 days of Skype and email support to ensure a smooth transition.

Reason For Sale

Reason for Sale

The Seller is looking to use the capital to focus on a new business.


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All listings in the Empire Marketplace are thoroughly vetted by our team. We evaluate all opportunities and risks to ensure only quality businesses are listed in our marketplace.

How to Purchase

How to Purchase

We are accepting Bank Wire and Bitcoin for this purchase. As soon as the refundable deposit is made, we will send you the relevant information to complete the payment.

After the refundable deposit is made we will send you the URL and additional traffic and earnings proof. During your due diligence process, you will have access to the Seller to ask questions.

Please note that someone else may purchase while you are still evaluating the business. The business is considered sold when the money from an accepted offer has been wired into Empire Flippers for purchase.

After the site is migrated and the Buyer has confirmed ownership, traffic, and earnings, the funds will be released to the Seller. All sales are final and there are no refunds. Earnings and traffic may decline due to Google updates, increased competition, mismanagement by the Buyer, and other factors. Empire Flippers makes no guarantees written or implied of the future performance of the site.

Listing Highlights

Average Monthly Revenue: $36,361

Average Monthly Expenses: $1,831

Average Monthly Profit: $34,530

* We are using the last 12 months to determine the averages.

Work Required Per Week:
5 Hours
Domain Type: com Private Blog Network (PBN): No Platform: WordPress Buyer Personas:

Ready to see the URL

5% Refundable Deposit

5% Refundable Deposit

  • Protects both you and the seller
  • 100% Refundable after viewing URL
  • Capped at $9,900 deposit
More Business Info

More Business Info

  • Start your due diligence
  • Ask any questions to seller
  • Get more detailed data analytics


  • See proof of the successful venture
  • Analyze the URL using analytics tools
  • See the products sold live


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