Outdoors
Outdoors
Business Started
13th of June, 2016
(7 years 10 months old)
Assets Included in the Sale
- Primary domain with site content/files
- Social media accounts for primary site (Facebook, Instagram, Twitter, YouTube, Google+, and Pinterest)
- Second domain with site content/files
- Social media and email accounts for second site (Facebook, Instagram, Twitter, Pinterest)
Listing Details
This listing is for an Amazon Associates business created in June 2016 in the outdoors niche. The WordPress site features content related to traveling, outdoor tips, and gear. This is an established business with a long list of opportunities for growth and a minimal amount of work required to maintain.
The site primarily relies on organic search traffic from Google. There are social media profiles for Facebook, Instagram, Twitter, YouTube, Google+, and Pinterest, but they aren’t used for driving traffic to the site. An email list hasn’t been created for the business, so this is something to keep in mind for growth opportunities.
The Seller has done very little work on the site over the past year or so. They’ve updated some content and added a few new pages. Existing content was written by the Seller, their wife, and a friend familiar with the niche. While content hasn’t been actively added recently, starting to do so would be a growth opportunity for the Buyer to consider. Content related to winter outdoor gear, for example, would also help to level out any summer seasonality.
* PBN links were systematically added over time from a service. The current count is just over 40 links. Most were added a very long time ago, and the Seller feels that they don’t necessarily affect rankings anymore. The Buyer can choose to continue paying monthly for the links or remove them. More information can be provided to active depositors.
* A site created in 2015 by the Seller to get approved to join the Amazon Associates program has been using the same tracking IDs as the primary site and will be included in the sale. The additional site has social media profiles and content of its own, but has not been touched since 2015. The older site isn’t in a related niche and sales on Amazon have seemingly been insignificant.
* In March 2018, the spike in traffic was caused by a “ghost spam” issue. The Seller learned that it was harmless and filtered out the suspicious source for more accurate data. Google seemed to pick up on it quickly and fixed the issue.
Earnings
Site Traffic
Unlocking this listing will grant you full access to:
- Instant access to the site URL(s)
- Detailed proof of earnings and traffic
- Access to seller for questions and follow-ups
- Submit a unique offer on the listing
What would you offer for this listing?
Email sales@empireflippers.com to make a unique offer on this listing.
Verified Sellers & Vetted Data
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The Semrush Domain Rank is a website's position in a list of every single website in Semrush's database, sorted by organic traffic. At present there are over 39 million websites in list. For reference, Empire Flippers ranks as the 96,500th most trafficked website in Semrush's database.
The total number of different domains (aka websites) linking to this site.
Opportunities
- Adding new content and updating existing content
- Creating better supporting pages and silo structure
- Adding content that levels out any seasonality
- Focus on higher commission items
- Doing A/B split testing to optimize conversions
- Improving the site design and speed
- Building an email list with an enticing lead magnet
- Creating companion videos of pages for YouTube
- Posting more on Facebook to boost social traffic
- Improve trust with author pages and a better "About Us" page
- The decline in earnings is due to a lack of freshness of content. To mitigate this risk, the Buyer could consider the above opportunities.
Work & Skills Required
- The Seller hasn't spent much time on this business, but has updated some content and added new pages. While content was written by the Seller, their wife, and a friend in the past, it could easily be outsourced.
Seller Support Includes
The Seller is willing to provide 30 days of email support and 2 Skype calls.
Reason for Sale
The Seller has been focused on other projects and has not been able to pay any attention to this site in the last 12 months. They've started to see a slight decline in rankings due to the lack of attention and hopes someone with better SEO knowledge and more time can take the site much further.
Other Information
Work Required Per Week: 1 Hours
Private Blog Network (PBN): Yes
Domain Type: .com
Platform: WordPress
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Similar Listing Criteria
Amazon FBA
Amazon FBA
Display Advertising, Affiliate, Amazon Associates
Amazon FBA
Amazon FBA
Display Advertising, Affiliate, Amazon Associates
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