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Pet Care

For Sale

Pet Care

Listing Price $367,832
Monthly Multiple 33x
Pricing Periods 12 Months
Brand Registry No
Avg. Monthly Profit $11,146
Avg. Monthly Revenue $91,399
Profit Margin %

Business Started

1st of August, 2014
(8 years 7 months old)

Assets Included in the Sale

  • Primary domain & all site content/files
  • Second branded domain
  • Shopify account (Grandfathered into a 30% lifetime discount)
  • Email list
  • Social media accounts
  • Advertising accounts
  • Advertising Agency relationship
  • Supplier relationships
  • Business tools
  • Contracts with customers and suppliers
Listing Details

This listing is for a dropshipping business created in August 2014 in the pets niche. The Shopify site features a variety of products relating to several needs of pet owners. The site has a nice traffic split of around 55% paid, 30% organic, and 10% direct traffic. This business has strong revenue and works with several suppliers across the US.

The main traffic strategy for this business is paid advertising through Google, Bing, and Yahoo. The business also uses Facebook and Instagram to do dynamic product retargeting. The Seller sometimes posts in a couple of active Facebook groups that have a large number of potential B2C customers. There is an email list of about 5000 emails including previous customers. The Seller has some plans to test some email marketing campaigns shortly.

The business has a customer support VA who is the primary contact with the customers and vendors. He handles chat, phone calls, emails, and ZenDesk tickets. He is aware of the sale and looks forward to continuing with the new owner. An outsourced Search Engine Marketing firm manages the paid advertising with Google and Bing. This account will also transfer with the sale of the business.

*One supplier is located in Canada.

*A second branded domain redirects to the main domain.

*The business 'started' in March 2014 as proof of concept. It was rebranded in August 2014 to the current domain.

*The dip in February 2018 was due to the Seller taking an extended holiday with their family and not focusing on the business. In April 2018, one of the high ticket items ran into supply chain issues, with delays causing returned orders.

Gross Revenue
Net Profit
Last Month
6 Months
12 Months
All time
Site Traffic
Page Views
Unique Users
Last Month
6 Months
12 Months
All time
Ahrefs Analytical Data
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Seller Questions & Answers
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  • Contacting additional vendors to add additional product lines. The Seller has a list of 30+ additional potential vendors that they will share with the Buyer.
  • Execute email marketing campaigns.
  • Find and partner with an influencer on YouTube, a blog, Facebook, and Instagram.
  • Outsource social media manager duties to maintain a presence on active Facebook groups that have a huge number of potential customers.
  • Continue to write keyword rich content, guides, and blog posts in areas related to top selling products to boost SEO.
  • Become GSA-approved to be a vendor for government organizations that require products in this niche.
Work & Skills Required
  • Supervising and making high-level decisions
  • Coordinating with the advertising agency
  • Determining strategies for growth opportunities
  • Answering the customer service VA's questions
  • Assisting with quotes for high value orders
Seller Support Includes

The Seller is willing to provide 60 days of Skype and email support to ensure a smooth transition. This is double the standard support offered.

Reason for Sale

The Seller would like to focus on their business in a different industry.

Other Information

Work Required Per Week: 20 Hours

Private Blog Network (PBN): No

Domain Type: .com

Platform: WordPress

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