Niche: SEO

Listing Details

This listing is for a subscription business created in July 2015 in the lead generation niche. This growing business provides Amazon FBA sellers with daily leads, which are sourced by a remote team of VAs. The entire sales pipeline is run via Facebook Groups and communities, including the business’s own groups. Customers come in automatically, with no advertising, no SEO, or anything related to Google.

This service works for both FBA arbitrage and FBA wholesalers. Because of high demand, the business has maintained a waiting list, so there hasn’t been any downtime or marketing lead time, as the business has always been full to the “Customer limit”. This was done to avoid saturation of product leads. There are 3-4 months of new customers in the pipeline ready to pay, and new people seeking it out each week.

All of the traffic is word of mouth via Facebook. The Amazon Seller Facebook groups are active, and the question of where to this type of lead is very common. This business has one public Facebook group and two private groups for paid subscribers. These Facebook groups are the main hubs where all the customers convene, ask questions, and join the service. While the majority of subscribers receive the daily research results (the subscription product) via Facebook, some of the members prefer to receive it via email.

The remote team has 7 VAs. The employees do research according to guidelines and send the information to the subscribers every weekday morning. One employee’s job is quality assurance. When a new staff member is hired, one of the current staff will take ownership of that new person and give them one-on-one training, following their work until they are productive. The employees look forward to continuing with the new owner. Since the business has been operating at capacity, hiring more employees is a direct path for the Buyer to expand.

*A potential perk of this business is the opportunity for someone who currently sells on Amazon to pick and choose the best research and use it for their current business.

*The website for the business is primarily an information page and doesn’t receive much traffic. For this reason, analytics were never installed.