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Culinary

#44784
For Sale
Verified

Culinary

Display AdvertisingAmazon Associates
Listing Price $30,073
Monthly Multiple 33x
Pricing Periods 8 Months
Brand Registry No
Avg. Monthly Profit $911
Avg. Monthly Revenue $1,027
Profit Margin %

Business Started

13th of October, 2013
(9 years 1 month old)

Assets Included in the Sale

  • Primary domain & all site content/files
  • Social media accounts
  • Small email list
Listing Details

This listing is for an advertising and Amazon Associates business created in October 2013 in the cooking niche. The Wordpress site features healthy recipes and cooking tips and also recommends products related to cooking. The business is growing and content processes have been outsourced, allowing the Seller to focus on updating content and adding more kitchen product articles, which takes very few hours.

The site earns money primarily from AdThrive ads placed around the site, with the rest of the revenue gained from links to Amazon. There is a good traffic split between the top posts, with traffic coming primarily from Pinterest and Google.

Pinterest has 860K + monthly viewers. The Tailwind app is used and the Seller checks it weekly to make sure the pinning schedule is up to date. The Seller also creates new pins for some older recipes on a weekly basis to try to develop new traffic for them.

The site has a dedicated writer that has been adding the product review articles and a separate writer to add new content to old recipe articles. These writers were hired through Upwork and would likely be happy to continue with the new owner.

Continuing to grow the Amazon Affiliates business is probably the most immediate area of growth. The Buyer can utilize the existing high domain authority and continue to focus on kitchen related products and further grow the Amazon Associates aspect of the business.

*We’ve decided to use an 8-month average because we felt that a 12-month average did not accurately represent the current state of the business.

Earnings
Gross Revenue
Net Profit
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12 Months
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Site Traffic
Page Views
Unique Users
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6 Months
12 Months
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Ahrefs Analytical Data
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Seller Questions & Answers
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Opportunities
  • Continuing to grow the Amazon Affiliates business is probably the most immediate area of growth. The Buyer can utilize the existing high domain authority and continue to focus on kitchen related products and further grow the Amazon part of the business.
  • Expanding old recipes with new text and creating Pinable images from those recipes. There are many old recipes with existing images that are just waiting to be developed that can benefit from new traffic from Google and Pinterest.
  • Sponsored Articles represent a very large untapped market. There are many available opportunities that the Seller didn’t pursue because of time constraints of their day job.
  • Reaching out to small food companies to develop partnerships. The Seller reached out to a few brands that were interested in advertising ideas but they wanted to follow up when they started next year’s marketing budget.
Work & Skills Required
  • Updating old recipes with new text on a monthly basis.
  • Adding new kitchen product articles related to Amazon Affiliates every 1 to 2 weeks.
  • Checking Tailwind weekly and make sure the pinning schedule is up to date.
  • Creating new pins for some older recipes on a weekly basis to try to develop new traffic for older recipes.
Seller Support Includes

The Seller is willing to provide 30 days of Skype and email support to ensure a smooth transition.

Reason for Sale

The Seller is finding it difficult managing a full-time job while growing the website.

Other Information

Work Required Per Week: 4 Hours

Private Blog Network (PBN): No

Domain Type: .com

Platform: WordPress

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