Niche: Art

Listing Details

This listing is for a dropshipping business created in April 2015 in the art niche. The business sells a selection of equipment used for creating a specific type of art. Traffic sources for the business are split about 50/50 between PPC (Google Shopping and Bing equivalent) and organic search traffic from Google.

The business currently sells from 2 of the 5 US manufacturers of one type of the products. These manufacturers are no longer signing additional dropshippers. In the past, the other 3 manufacturers were hesitant to work with a new company, but given the business’ age and track record, it may be possible to become distributors for these additional domestic (US) manufacturers.

Almost all of the sales for this business come from Google Shopping. The sellers have had limited time, so they’ve been unable to attempt expanding into other sales channels. This is a great opportunity for the new owner to consider pursuing. With that being said, some of the business’ products are listed on Amazon.  The sales from Amazon aren’t significant, but the Amazon Seller Central account is included in the sale.

When it comes to marketing, the seller outsourced the creation of specific, SEO-optimized guides for the site. These articles were posted months ago, so are finally starting to gain traction and rank. Organic search traffic to the site has increased significantly since about October 2017. The business has also had a Facebook pixel running since about September 2017, but hasn’t tried retargeting ads.

For social media, there is only an Instagram account with about 700 followers that isn’t being used anymore. An email list of about 500 past customers will be included in the sale. The list has not been monetized.