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For Sale


Display Advertising
Listing Price $4,206
Monthly Multiple 30x
Pricing Periods 6 Months
Brand Registry No
Avg. Monthly Profit $140
Avg. Monthly Revenue $140
Profit Margin %

Business Started

22nd of August, 2012
(10 years 3 months old)

Assets Included in the Sale

  • The transfer should just be the domain (iPage) and website files (BigScoots). There are no other assets (like ebooks, video
  • courses, etc) associated with this website.
Listing Details

An AdSense site created in August 2012 in the consulting niche. This particular site highlights facts you need in order to make informed decisions about your retirement plans. This business will provide analysis on the pros and cons of these retirement options and what the advantages and disadvantages are. This site would be a good fit for a Newbie Norms or a Portfolio Paul, as there is a very nice passive quality about it.

Gross Revenue
Net Profit
Last Month
6 Months
12 Months
All time
Site Traffic
Page Views
Unique Users
Last Month
6 Months
12 Months
All time
Ahrefs Analytical Data
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Seller Questions & Answers
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  • If the seller was to continue building this website up, the next improvements they would make would be as follows:
  • 1.) Improve organic search results adding new backlinks by restructuring the articles in a “link silo”.
  • 2.) Use guest posts, link exchanges, paid services (The HOTH), etc.
  • 3.) Partner with other retirement planning and financial services affiliate programs.
  • 4.) Research Commission Junction, Clickbank, etc.
  • 5.) Reach out to more private advertisers for paid guest posts and in-content links.
  • 6.) Write book reviews about retirement planning titles and promote. Include Amazon Associates links.
  • 7.) Promote the site using social media. Hire a media campaign manager.
  • 8.) Partner with a sponsored retirement planning calculator.
  • 9.) Repurpose older articles to capitalize on time-based keywords like “Best 'niche' of 2016”, “2016 'niche' limits” etc.
  • 10.) Research new keywords and add new content.
  • 11.) Improve older, non-performing articles with additional, fresh content.
  • 12.) Add a “retirement planning roadmap” page.
  • 13.) Add a “what is a 'niche'” mega post to compliment the “what is a 'niche'” mega post.
  • 14.) Perform link audit and use Google Disavow to clean up backlink profile.
Work & Skills Required
  • When Seller was active with the site, the required maintenance was low; around more or less 2-4 hours per week.
  • Every few months seller would research batches of new target keywords and then use a freelance writer service like Elance/Upwork to find writers to create the content. Or if the seller had the time, they would write the
  • articles themselves. They would then schedule to publish the articles once per week or sometimes more. Alternatively, if they did not have time to write up any new content from the writers, they would re-publish the old posts as new.
  • Some of the new posts would be used as guest posts on other personal finance websites to help build up the site authority and the backlink profile.
Seller Support Includes

Seller can provide 30 days of email support for general topics.

Reason for Sale

Seller is selling this site because they would like to focus on other interests and projects. Seller believes that they have matured it to the furthest point they know how with their SEO abilities, and is sure it could do much better in the hands of someone more knowledgeable than themselves.

Other Information

Work Required Per Week: 4 Hours

Private Blog Network (PBN): No

Domain Type: .com

Platform: WordPress

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