An Amazon, Amazon UK and Amazon CA site created in April 2014 in the sports niche. The content of the site is about a certain piece of equipment that you have in your backyard. This site is perfect for someone who is looking for a high revenue generator with little to no work required to maintain the site at it's current earnings.
Let it be noted that the seller has other sites in their Amazon account that allows them to get a higher percentage payout. Prospective buyers should consider this especially when transferring to a new account. This is also a seasonal niche so a 5 month time frame was used in the pricing of this site. However this does not cover a full seasonal cycle and buyers should carefully study the niche before purchasing or making an offer. A seller owned PBN was used in the link building of this site.
A multiple of 20x was used from the Empire Flippers Valuation tool in the pricing of this site.
Site potential is as big as the new owner wants to go. Adding new content will help generate more long tail key word rankings and thus traffic. If the seller were to keep the site, they would do (which they've started doing, but only for a few post) is to go back through the most popular posts and optimize them. So far the seller has done this by adding tables at the top or middle of posts if a post is comparing two or more products. This definitely has increased sales of those particular items. Seller also thinks there is room for improving the look of the site, making it more appealing to visitors. Seller is not artistic or creative by any means.
Also for those really ambitious buyers there is a potential to turn this into a physical product business or FBA business. Seller has entertained the idea and has the contact details for the manufacturer in China of a very popular brand who is willing to private label. The manufacturer is very keen to move forward with the process and the seller would be glad to pass along their details. Alternatively, the new buyer could manufacture one of the more popular accessories.
Work & Skills Required
Site maintenance is really low. The site is pretty much on auto pilot. If the seller were to keep the site, they would continue to add content as they have been at the rate of two 500-1000 word articles per month. Every article the seller posts targets new long tail keywords and this helps to generate even more traffic. Usually the seller will do keyword research up front for a day or two and then schedule out articles for the next 2 months. The reason for this is they have been traveling for a large majority of 2015. This goes to show the minimal work required for this site. Currently, content is scheduled out through end of August 2015. The site was built on Wordpress and extremely easy to manipulate. Any general Wordpress knowledge will be sufficient for new owner.
Seller Support Includes
30 days email support and two hour-long Skype calls.
Reason for Sale
Seller is raising funds to make a real estate purchase.