EFP 57: How Successful Are Routines For Entrepreneurs?

Justin Cooke

July 25, 2013

Can you work a 7-day work week non-stop?

That’s what Joel Gascoigne, CEO of Buffer, set out to discover and document through his blog. He only last two weeks, but some of his discoveries are pretty interesting and we wanted to cover the topic of routines for entrepreneurs on our latest podcast.

Does Routine ACTUALLY Help You?

While Joe’s happily a creature of habit, Justin thinks a set work routine can stifle creativity. We’ll get into these points and more as we dig into six points about the effect of routine on your business as an entrepreneur.

Are you stuck in a rut…maybe that’s a good thing?

Check Out This Week’s Episode Here:

Direct Download – Right Click, Save As


“I’m being a bit of an unsubscribe nazi, for sure…” – Joe – Click To Tweet!

“Through consistency of action, you can build habits that stick” – Justin – Click To Tweet!

Topics Discussed This Week Include:

  • Our new Marketing Apprentice position just went live!
  • Can you keep up with a 7-day work week?
  • Consistency of action and forming habits
  • Work less, produce more?
  • What effect do outside influences have on your business?
  • Even God rests one day a week…
  • Can this fit YOUR business (customers, employees, etc.)


So…do you like the idea of a 7 day work week? What kind of schedule and routine works best for you? Let us know on Twitter, drop us a voice recording, or leave us a comment below!

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  1. Really interesting discussion on a great topic. Would have loved a longer discussion on this.

    I also find it pretty challenging to be rigid about my schedule. You always need some flexibility, and you always need rest. Routines are immensely helpful because they can help us build the right habits, but you also have to make sure that your health and your personal life does not suffer as result of your daily routine.

  2. Sure, I can work a seven day workweek non-stop. Am I ever going to? Hell no!

    The entire reason I became an entrepreneur in the first place was to get out of being stuck in the 9-to-5 rut, where everything is routine and I don’t do much living because my life is scheduled out for me.

    I achieve consistency by having a very flexible personal and business lifestyle. I have a list of things to accomplish within a given week, and I do them whenever I feel like it. It works because I understand that my success and my failure are dependent on my taking action, so most weeks I get everything done within a day or two, and the majority of the rest of my days are spent pursuing things I’m interested in.

    • Interesting Dallas, I became an entrepreneur for personal freedom as well, but also to create much more than I could individually or for a company. Otherwise why not just be a freelancer? I want to make money while I sleep and I’m willing to put in extra hours and stick to a schedule to make that happen.

      • Yes, but that’s the thing. I do make money while I sleep. I make more than enough to live comfortably and even occasionally give to charity. I just fail to see the point of having personal freedom if I’m not going to use it. That’s why I pay other people to do all the actual work for me while I focus on my interests, which inevitably lead me to some new big idea. If I were stuck doing the daily grind, I’d never have time to explore those ideas and create something out of them.

  3. Iain Robson says:

    I was trying a routine out for a while. It was up at 0430 work until 1030 on harder stuff then easier stuff for the rest of the day. It worked out for the most part.

    It was a bit harder on my gf because I would be in bed before 2100 most days.

    You just have to try some things out and see what works for you.

    • I say make her change to fit your schedule! ;-)

      Seriously though that one of the toughest parts of any of these alternative lifestyle options. Whether it’s diet, exercise or work, we’re social animals and if everyone is doing it the other way, it’s tough to go against the grain.

      • Iain Robson says:

        For sure. But you have to do what you have to do. Even if it is going against the grain.

        It seems like everyone in my generation wants to live an alternative lifestyle, so it doesn’t seem too strange luckily.

  4. darren says:

    Great episode, I remember through my mid 20’s, working 3 months with 4 days off. I was in a very intense corporate roll. Did insane things like ate at home once in 6 weeks, was working or dinner/business meetings the rest of the time, work through to 2 am, then be back in the office by 8.30am.. I burnt out and hit the wall, had to learn the hard way. Now I work of an action list, so if its 20 things I must get done in the day. I do as much as I can, then schedule anything I missed over to the next day. Work when I want, just work hard at it, when I do.

    I think to be successful at anything, online or often, takes hard work, I had someone tell me one day, to be successful you need to half days , either the first 12 hours or the last 12 hours

    • Justin Cooke says:

      I hear you, Darren. When I was working for a company I would have several weeks or months of intense work, followed by a few weeks of backing off and relaxing, heh. That seemed to be the only way I was able to keep up the intensity.

  5. Thanks for the shoutout Justin, you da Bomb! Keep up the great work, cheers!

    • Justin Cooke says:

      Sweet, man…thanks!

      Who’s up next for you guys? Billy from ForeverJobless is looking for interview opportunities…I think we’re going to have him on the show here soon. Might be worth checking in with!

      • Hey send dan an email and cc Billy to make the introduction, we’re always excited to meet new peeps.

        We got guests for episodes through October, we’ve gotten great response once we got episodes out and churning. Our next release we have Marcus Sheridan, than others down the pipe lined up include: Pat Flynn, Dan Miller, John Dumas, Michael Stelzner and a bunch more, we’re mega excited!

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