Apparel & Accessories

#97462
For Sale
Verified

Apparel & Accessories

eCommerce
Listing Price $87,112
Multiple 2.0x
Net Profit $43,557
Revenue $237,884
Profit Margin 18%

First Made Money

1st of August, 2025
(1 year 2 months old)

Assets Included in the Sale

  • Primary Domain
  • Secondary Domains
  • Shopify Account
  • Google Ads
  • TikTok Ads
  • Email Marketing Software
  • Email List
  • All Images & Copy Materials
  • SOPs
Listing Details

This business is for an eCommerce, print on demand apparel business first monetized in August 2025. This business operates as a direct-to-consumer apparel brand offering message-driven graphic clothing centered on African American culture, heritage, identity, education, faith, and social commentary. Its catalog primarily consists of T-shirts, sweatshirts, and hoodies featuring original statement-based designs created to resonate with customers interested in Black history, cultural pride, and community-oriented expression. The business benefits from a lean, print-on-demand zero inventory model, with the business benefitting from strong social media marketing and healthy profit margins consistently well above 15%.

The business is highly passive, with the Seller devoting around 7 hours per week to the business, with the Seller focusing on product design, advertising, marketing and strategic direction, with repetitive workflows automated through AI tools and fulfillment handled 100% through a print-on-demand provider. Sales are conducted exclusively through the businesses’ Shopify storefront. The business is an excellent opportunity for Buyers looking for a differentiated, print on demand apparel brand with a strong identity and significant potential for growth for Sellers that have experience with TikTok shop, organic UGC, SEO, as well as wholesale partnerships.

Disclaimer:

The historical Meta Ads account used by the business will not be included in the sale due to an ownership/control dispute involving the Seller’s former spouse. The Facebook and Instagram pages associated with the business are controlled by the Seller and will transfer with the sale. A Buyer should expect to use their own Meta Ads account following acquisition, with the Seller providing reasonable transition support around the existing advertising strategy and setup.

Earnings
Gross Revenue
Net Profit
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Site Traffic
Page Views
Unique Users
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Semrush's Authority Score is a compound metric used for measuring a domain's overall quality and SEO performance. It's based on a series of metrics that prove trustworthiness and authority.

Unlike other similar SEO industry metrics, the Semrush Authority Score is the least manipulable because in addition to link quality (3 levels deep) it also takes into account organic traffic data and any spam signals that might be present.

The Semrush Domain Rank is a website's position in a list of every single website in Semrush's database, sorted by organic traffic. At present there are over 39 million websites in list. For reference, Empire Flippers ranks as the 96,500th most trafficked website in Semrush's database.

The total number of different domains (aka websites) linking to this site.

Seller Questions & Answers
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Opportunities
  • Expanding into TikTok Shop and organic content to diversify beyond Meta Ads
  • Investing in SEO to build consistent search traffic
  • Working with influencers and creators to increase brand reach
  • Growing email and SMS marketing
  • Exploring wholesale opportunities and strategic partnerships
Risks
  • An increase in Paid Traffic pricing could make the ads unprofitable.
  • Print-on-demand partner increasing prices
Work & Skills Required
  • Managing orders and providing customer service
  • Setting up products, guiding design, and maintaining the online store
  • Managing marketing, advertising, email campaigns, social content, and reporting
  • Automating repetitive and creative tasks using ChatGPT
Seller Support Includes

The seller is willing to provide three months of full support via email to help ensure a smooth transition, including answering questions about Shopify, Printify, Meta ads, products, designs, suppliers, customer service, automations, workflows, and the current setup.

Reason for Sale

The Seller would like to explore other opportunities.

Other Information

Work Required Per Week: 7 Hours

Private Blog Network (PBN): No

Domain Type: .com

Platform: Shopify

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