Supplements
Supplements
First Made Money
8th of February, 2024
(2 years 2 months old)
Assets Included in the Sale
Founded in February 2024, this fast-growing eCommerce and Amazon FBA business operates in the gym performance supplement space, built around a high-quality product positioned within an emerging niche. The brand has developed strong product-market fit, supported by a high returning customer rate and a subscription-driven revenue model that accounts for the majority of sales. Traffic is primarily driven through Meta advertising and organic social content across Instagram Reels and TikTok, creating a scalable and proven acquisition engine.
The business sells predominantly through Shopify, with Amazon FBA launched in May 2025 and now contributing approximately 20% of total revenue. Additional sales are generated through TikTok Shop (approximately 10% of non-Amazon revenue). Fulfillment is split between a 3PL partner, which handles all direct-to-consumer and TikTok orders, and Amazon FBA, which fulfills marketplace sales. Inventory is efficiently managed, with approximately 70% held at the 3PL and 30% within Amazon warehouses. Products are manufactured in the United States, and the owner does not handle inventory at any stage.
Owner involvement averages approximately 10–15 hours per week and includes creating Meta ad creatives, responding to customer support inquiries, coordinating with the 3PL via Slack, and managing purchase orders with the manufacturer. The operational structure is streamlined, with fulfillment, logistics, and much of the day-to-day execution handled by external partners.
The brand also includes an owned email list of approximately 26,500 subscribers, which remains largely underutilized, presenting a clear opportunity for lifecycle marketing and increased customer retention. A pending trademark is included in the sale. With strong subscription fundamentals, a proven acquisition engine, and multiple underexploited channels, the business offers a scalable platform with significant upside for a growth-focused buyer.
Disclaimers:
Inventory is not normally included in the list price, further details can be provided to Unlockers.
TikTok accounts cannot be transferred. As such the sale of this business will need to be structured as a "share sale" in order to take over the account
Email sales@empireflippers.com to make a unique offer on this listing.
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The Seller is willing to offer 30 days of email support and/or calls to ensure a smooth transition for the Buyer.
The Seller would like to explore other opportunities.
Work Required Per Week: 15 Hours
Private Blog Network (PBN): No
Domain Type: .com
Platform: Shopify, Amazon
Similar Listing Criteria
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