Home, Outdoors, Equipment
Home, Outdoors, Equipment
First Made Money
2nd of April, 2011
(15 years old)
Assets Included in the Sale
- Primary domain and all site content/files
- Secondary Domains
- 301 Redirects
- Supplier Relationships
- Shopify Account
- Email List (4666 Subscribers)
- Advertising accounts
Listing Details
Established in 2011, this thriving online business specializes in UV pool systems and parts, serving both the US and Canadian markets with a strong focus on e-commerce sales through its Shopify platform. Over the years, the business has cultivated a robust customer base of over 4,500 clients, with a high percentage of repeat buyers, underpinning stable and growing revenues. Of significance, almost no paid advertising has been undertaken, with almost all sales being organic. This represents a large opportunity for expansion under new ownership.
Operations are streamlined and efficient, with order fulfillment managed automatically by a third-party center in Dallas, ensuring minimal daily involvement from the owner. During the peak season, the owner dedicates roughly one hour per day to handling dealer orders through calls and emails. Of note - this business also receives significant B2B interest - large wholesale orders can be expected.
The P&L has been provided on a cash basis - please see notes in the "cover sheet" of the P&L and Assets Included document for further details on this business.
*Inventory is not normally included in the list price; further details can be provided to Unlockers.
Earnings
Site Traffic
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Verified Sellers & Vetted Data
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- Revenue Verification
- Traffic Verification
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The Semrush Domain Rank is a website's position in a list of every single website in Semrush's database, sorted by organic traffic. At present there are over 39 million websites in list. For reference, Empire Flippers ranks as the 96,500th most trafficked website in Semrush's database.
The total number of different domains (aka websites) linking to this site.
Opportunities
- Implementing paid advertising
- Further focusing on developing B2B sales
Risks
- Google algorithmic changes could cause traffic to fluctuate
- This is a family run business - a change in ownership may require further outsourcing of tasks currently carried out by the owner
Work & Skills Required
- Performing inventory management
- Reviewing analytics and performance
- Completing customer service
Seller Support Includes
The seller is happy to provide 90 days of support to ensure a smooth transition for a new owner.
Reason for Sale
The Seller would like to explore other opportunities.
Other Information
Work Required Per Week: 10 Hours
Private Blog Network (PBN): No
Domain Type: .com
Platform: Shopify
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