Personal Care
Personal Care
First Made Money
1st of August, 2023
(2 years 8 months old)
Assets Included in the Sale
- Primary domain and all site content/files
- Amazon Seller Central account (3 SKUs)
- Shopify account
- Supplier introductions (5x)
- Social media accounts/pages (Facebook, Instagram, TikTok, Pinterest)
- Trademarks (2x Active German, 1x Pending USA)
- Advertising accounts (Google, Facebook)
- Bottle filling machine
- Bottle sealing machines (2x)
- Sticker dispenser machine
Listing Details
Launched in 2023, this Amazon FBA business operates in the hair care niche, offering a premium hair oil and a secondary skin cream product. The business generates 68% of its revenue from Amazon FBA, 30% from retail, and 2% from eCommerce via Shopify, with healthy profit margins of 20%.
The business model includes self-assembly of the products where the seller receives supplies at home, fills bottles, labels, packs, and prepares shipments. The main product is sourced from India, and the secondary product from the USA. The main SKU is highly rated at 4.2 stars with over 600 ratings and has secured the Amazon's Choice badge, indicating high customer satisfaction and quality. Shopify orders are self-fulfilled by the seller, which provides an opportunity for further streamlining and scaling.
*Inventory is not normally included in the list price; further details can be provided to Unlockers.
*The seller paid a large one-time fee for the retailer partnership in 2025. This has been added back in the P&L.
*This business is not SBA eligible.
Earnings
Site Traffic
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- Detailed proof of earnings and traffic
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Verified Sellers & Vetted Data
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The Semrush Domain Rank is a website's position in a list of every single website in Semrush's database, sorted by organic traffic. At present there are over 39 million websites in list. For reference, Empire Flippers ranks as the 96,500th most trafficked website in Semrush's database.
The total number of different domains (aka websites) linking to this site.
Opportunities
- Scaling up Amazon Ads, influencer partnerships, and social media marketing
- Investing more in customer acquisition strategies
- Launching new products and expanding through wholesale/distributor channels
Risks
- An increase in Amazon ad pricing could make the ads unprofitable.
- Amazon can suspend or cancel your FBA account due to a breach of its terms of service (ToS).
Work & Skills Required
- Managing day-to-day operations including production
- Filling, labeling, packing, and preparing shipments
- Handling inventory management and coordinating reorders
- Monitoring sales trends and managing restock needs
- Maintaining Amazon and retail partner listings
Seller Support Includes
The Seller is willing to offer 45 days of email support and/or calls to ensure a smooth transition for the Buyer.
Reason for Sale
The Seller would like to explore other opportunities.
Other Information
Work Required Per Week: 10 Hours
Private Blog Network (PBN): No
Domain Type: .com
Platform: Amazon, Shopify
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