Hobbies, Gaming
Hobbies, Gaming
First Made Money
30th of April, 2018
(7 years 11 months old)
Assets Included in the Sale
- Primary domain and all site content/files
- Supplier Relationships and Contracts
- Shopify Account
- Social Media Accounts
- Email list
- Advertising accounts
Listing Details
Founded in April 2018, this e-commerce brand sells high-demand accessories tailored to specific board games, catering to a passionate and growing community of tabletop gamers. The business has cultivated a loyal customer base and benefits from a strong presence in organic search, with 60% of traffic coming from SEO and an additional 12.2% driven by paid social campaigns.
Operations are lean and flexible, with the current owner spending just 10–15 hours per week managing order fulfillment, customer service, and email marketing. Due to the compact nature of the products, inventory is conveniently stored and shipped from home, although estimated 3PL costs have been factored into the financials to give an accurate view of future scalability. Suppliers are located in China.
With a healthy net margin of 14.90% and TACoS of 24.89%, the business is well-positioned for growth. There is ample opportunity to expand the product line, increase paid ad spend, and explore additional sales channels. This is an ideal opportunity for a buyer looking to acquire a stable, niche e-commerce brand with organic traction and a loyal customer base.
*Inventory is not normally included in the list price, further details can be provided to Unlockers.
Earnings
Site Traffic
Unlocking this listing will grant you full access to:
- Instant access to the site URL(s)
- Detailed proof of earnings and traffic
- Access to seller for questions and follow-ups
- Submit a unique offer on the listing
What would you offer for this listing?
Email sales@empireflippers.com to make a unique offer on this listing.
Verified Sellers & Vetted Data
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The Semrush Domain Rank is a website's position in a list of every single website in Semrush's database, sorted by organic traffic. At present there are over 39 million websites in list. For reference, Empire Flippers ranks as the 96,500th most trafficked website in Semrush's database.
The total number of different domains (aka websites) linking to this site.
Opportunities
- Fulfilling Customer Orders: Pack and ship products directly to customers in a timely and accurate manner, ensuring a smooth post-purchase experience.
- Responding to Customer Service Inquiries: Handle customer emails and messages, addressing questions, order issues, and general support needs with professionalism and care.
- Sending Marketing Emails: Create and schedule promotional email campaigns to engage the existing customer base, announce new products, share updates, and drive repeat purchases.
- Creating Sales and Promotions: Plan and execute discount events, bundle deals, and seasonal promotions to boost conversions, clear inventory, and increase overall sales volume.
- Venturing into Paid Advertising: A clear opportunity for growth—especially for buyers with experience in Facebook, Instagram, or Google Ads.
- Producing engaging content can help build brand awareness and drive organic traffic.
- Strengthening presence on platforms like Instagram, Facebook, and TikTok to grow a loyal community and increase customer interaction.
- Launching new SKUs or bundles to increase average order value and repeat purchases.
- Adding listings to Amazon, Etsy, and other platforms to diversify revenue streams and reach new customer bases.
Risks
- Terms of service changes could lead to closed accounts.
- Supplier/factory changing terms of agreement or unable to produce product to meet demand
Work & Skills Required
- Fulfilling Customer Orders: Pack and ship products directly to customers in a timely and accurate manner, ensuring a smooth post-purchase experience.
- Responding to Customer Service Inquiries: Handle customer emails and messages, addressing questions, order issues, and general support needs with professionalism and care.
- Sending Marketing Emails: Create and schedule promotional email campaigns to engage the existing customer base, announce new products, share updates, and drive repeat purchases.
- Creating Sales and Promotions: Plan and execute discount events, bundle deals, and seasonal promotions to boost conversions, clear inventory, and increase overall sales volume.
Seller Support Includes
The Seller is willing to offer 30-60 days of email support and/or calls to ensure a smooth transition for the Buyer.
Reason for Sale
The Seller has another business which requires capital from this sale.
Other Information
Work Required Per Week: 15 Hours
Private Blog Network (PBN): No
Domain Type: .com
Platform: Shopify
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