Home, Lifestyle
Home, Lifestyle
First Made Money
29th of April, 2026
( old)
Assets Included in the Sale
- Domain and all site content/files
- Social media accounts/pages (Facebook, Pinterest, Instagram and YouTube)
- Email List (9,948 subscribers)
Listing Details
This listing is for a display advertising, Amazon Associates, affiliate, and digital product business created in November 2016 in the home and lifestyle niches. The WordPress site features informational articles about home organization. The well-established site has a good diversification of revenue and drives a healthy amount of traffic from a Pinterest account with 3.6 million monthly views. Minimal effort is required to maintain this business.
The business earns its income through display ads (76.5%), Amazon Associates (22.2%), affiliate links (0.8%), and a digital product (0.5%). The top three traffic channels include social (64.21%), direct (19.41%), and organic (15.34%). The top three countries driving traffic are the US (78.22%), Canada (6.29%), and the UK (3.76%). The top three pages on the site make up 14.69%, 8.99%, and 7.29% of the site’s total views respectively.
The content is written either by the Seller’s wife or an outsourced writer, with 1-2 new articles published each month.
The business includes a Pinterest account with 36K followers that drives a significant amount of traffic to the business.
*This business has a backlink from another website that the Seller owns in a different niche. The Seller has stated they are happy to keep this in place after the sale.
*The Seller was opted in to a temporary increase in Amazon commissions during Q4 2022.
Earnings
Site Traffic
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The Semrush Domain Rank is a website's position in a list of every single website in Semrush's database, sorted by organic traffic. At present there are over 39 million websites in list. For reference, Empire Flippers ranks as the 96,500th most trafficked website in Semrush's database.
The total number of different domains (aka websites) linking to this site.
Opportunities
- Publishing more content
- Creating new digital products
- Increasing affiliate content and revenues
Risks
- Google updates to ranking factors may influence future traffic performance.
- Advertiser changes can affect the earnings per click (EPC) in your ad account.
Work & Skills Required
- Creating and scheduling Pinterest pins
- Sending out a bi-weekly newsletter
- Creating content briefs for writers
- Updating plugins
Seller Support Includes
The Seller is willing to offer 30 days of email support and/or calls to ensure a smooth transition for the Buyer. The Seller will also provide the Buyer with SOPs, design templates, and a content calendar.
Reason for Sale
The Seller would like to focus on other opportunities.
Other Information
Work Required Per Week: 6 Hours
Private Blog Network (PBN): No
Domain Type: .com
Platform: WordPress
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