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Health & Fitness, Food & Beverages

For Sale

Health & Fitness, Food & Beverages

Display AdvertisingAffiliate
Listing Price $140,161
Monthly Multiple 49x
Pricing Periods 12 Months
Avg. Monthly Profit $2,860
Avg. Monthly Revenue $2,929
Profit Margin 98%

Business Started

13th of February, 2015
(8 years 1 month old)

Assets Included in the Sale

  • Primary domain and all site content/files
  • Secondary domains
  • Social media accounts/pages (Facebook, Twitter, Pinterest, LinkedIn)
  • eBook
  • Amazon affiliate account
  • ClickBank Account
  • Canva account and files
  • SOPs
  • *Mediavine requires a minimum of 50,000 sessions per month in order to be accepted into their program. If a Buyer’s Mediavine application is not approved during the migration process, they have the option to move forward with a different ad network or reverse the deal.
Listing Details

This listing is for a display advertising and affiliate business created in February 2015 in the health & fitness and food & beverages niches. The WordPress site features informational articles, meal plans, and recipes focused on healthy eating and weight loss. The DR51 site has experienced strong revenue and traffic growth, and traffic is well distributed across the various pages on the site. The business generates a large amount of traffic from a Pinterest account with 87K followers and requires minimal effort to maintain.

The business earns the majority of its income from MediaVine (99.3%) with additional revenue coming from affiliate links (0.7%). The top three traffic channels include social (72.64%), direct (19.71%), and organic search (7.17%). The top three countries driving traffic are the US (75.47%), Canada (6.52%), and the UK (4.48%). The top three pages on the site make up 17.05% of the site’s total views.

The business generates most of its traffic from Pinterest, with two new pins posted to the platform every day. Roughly two new articles are published on the site every month. All of the content is created by the Seller and his wife.

Gross Revenue
Net Profit
Last Month
6 Months
12 Months
All time
Site Traffic
Page Views
Unique Users
Last Month
6 Months
12 Months
All time
Ahrefs Analytical Data
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Seller Questions & Answers
Unlock Listing You can view this area after unlocking the listing
  • Creating a relevant guidebook or eBook to be sold on the site
  • Building and monetizing an email list
  • Publishing more affiliate content
  • Changes to Pinterest algorithms could affect ranking and exposure.
  • Changing advertisers could lead to a lower CTR (click through rate) generating less revenue.
Work & Skills Required
  • Creating Pins for Pinterest
  • Writing and publishing articles
  • Checking earnings
Seller Support Includes

The Seller is willing to offer 30 days of phone call support and 90 days of email support to ensure a smooth transition for the Buyer. This is 3X the amount of email support usually offered by Sellers.

Reason for Sale

The Seller would like to explore other opportunities.

Other Information

Work Required Per Week: 7 Hours

Private Blog Network (PBN): No

Domain Type: .com

Platform: WordPress

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