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Home, Outdoors, Equipment

For Sale

Home, Outdoors, Equipment

Display AdvertisingAmazon Associates
Listing Price $165,083
Monthly Multiple 39x
Pricing Periods 12 Months
Avg. Monthly Profit $4,233
Avg. Monthly Revenue $5,461
Profit Margin 78%

Business Started

30th of September, 2018
(4 years 2 months old)

Assets Included in the Sale

  • Domain including all site content and files
  • 301 redirects
  • Writer contact
  • Social media accounts (Facebook, Twitter, Pinterest, LinkedIn)
  • Email list (215 subscribers)
Listing Details

This listing is for a display advertising and Amazon Associates business created in September 2018 in the home, outdoors, and equipment niches. The DR34 WordPress site features over 1,400 informational articles and step-by-step guides on DIY. Traffic is well diversified across the site with no single post accounting for more than 1.5% of traffic. Thanks to the help of writers, the business requires minimal effort to maintain.

The business earns from Mediavine (97.51%) and Amazon Associates (2.49%). The top 3 traffic channels for the site are organic search (93.96%), direct (4.84%), and social (0.72%). The top 3 countries driving this traffic are the US (73.47%), the UK (8.83%), and CA (7.16%). The top 3 traffic pages drive 4.32%, 1.45%, and 1.26% of total site traffic respectively.

PBN links have been purchased in the past (2019) but the Seller doesn't know if they are still in place.

*This site has been negatively impacted by the May and September 2022 Google Updates. Further details can be provided upon request.

**The analytics reports show traffic drops to 0 from October 2020 to the end of December 2020. The Seller had transitioned across to GA4 but disliked the reporting and switched back to UA. Further details can be provided upon request.

Gross Revenue
Net Profit
Last Month
6 Months
12 Months
All time
Site Traffic
Page Views
Unique Users
Last Month
6 Months
12 Months
All time
Ahrefs Analytical Data
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Seller Questions & Answers
Unlock Listing You can view this area after unlocking the listing
  • Updating old content
  • Publishing new content
  • Changing advertisers could lead to a lower CTR (click through rate) generating less revenue.
  • Google algorithmic changes could cause traffic to fluctuate.
Work & Skills Required
  • Checking traffic levels
  • Monitoring sales
  • Keyword research (Monthly)
  • Ordering content (Monthly)
Seller Support Includes

The Seller is willing to offer 180 days of email and phone support to ensure a smooth transition of the sale. This is 6X the amount of support usually offered by Sellers.

Reason for Sale

The Seller would like the capital for other projects.

Other Information

Work Required Per Week: 5 Hours

Private Blog Network (PBN): No

Domain Type: .com

Platform: WordPress

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