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Health & Fitness, Lifestyle

For Sale

Health & Fitness, Lifestyle

Display AdvertisingAffiliateAmazon KDPAmazon Associates
Listing Price $119,529
Monthly Multiple 45x
Pricing Periods 12 Months
Avg. Monthly Profit $2,656
Avg. Monthly Revenue $2,716
Profit Margin 98%

Business Started

3rd of March, 2015
(8 years old)

Assets Included in the Sale

  • Domain including all site content and files
  • Two 301 redirects
  • Instagram account
  • Email list (7,445 subscribers)
  • Paperback and eBook stored on Amazon and Ingramspark
  • Audiobook stored on Archieboy
  • *Please note that KDP, ACX, Ingram Spark, and Draft2Digital payments are delayed for 30-90 days, so there will be residual revenue due to the Seller. This will be reconciled during the migration process.
Listing Details

This listing is for a display advertising, affiliate, Amazon KDP, and Amazon Associates business created in March 2015 in the health & fitness and lifestyle niches. The WordPress site features informational articles, buying guides, and books on a combination of two different lifestyles. The DR62 site has a strong sales history, good traffic spread, and requires minimal effort from the Seller to maintain.

The business earns from display advertising (95%), affiliate (2%), Amazon KDP/Ingram/IngramSpark (2%), and Amazon Associates (1%).

The top 3 traffic channels for the site are organic search (77.09%), direct (18.17%), and social (2.8%). The top 3 countries driving this traffic are the US (47.91%), GB (10.45%), and AU (7.55%).

The traffic decline in January 2022 is due to the Seller moving over 200 pages of content to a new site.

The Seller creates all of the content themself and has averaged four posts a month.

Gross Revenue
Net Profit
Last Month
6 Months
12 Months
All time
Site Traffic
Page Views
Unique Users
Last Month
6 Months
12 Months
All time
Ahrefs Analytical Data
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Seller Questions & Answers
Unlock Listing You can view this area after unlocking the listing
  • Producing more content
  • Expanding content targeting new keywords
  • Creating more buying guides
  • Producing news content
  • Changing advertisers could lead to a lower CTR (click through rate) generating less revenue.
  • Google algorithmic changes could cause traffic to fluctuate.
Work & Skills Required
  • Keyword research
  • Create content
  • Send newsletter
  • Monitor website performance
  • Manage email inbox
Seller Support Includes

The Seller is willing to share loom videos of processes and they will also develop a custom email campaign for the new owner. They are also open to contributing articles to the site on a paid basis.

Reason for Sale

The Seller would like the capital for other projects.

Other Information

Work Required Per Week: 10 Hours

Private Blog Network (PBN): No

Domain Type: .com

Platform: WordPress

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