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Pet Care

#62713
For Sale
Verified

Pet Care

AffiliateDisplay AdvertisingAmazon Associates
Listing Price $158,655
Monthly Multiple 38x
Pricing Periods 12 Months
Avg. Monthly Profit $4,175
Avg. Monthly Revenue $4,464
Profit Margin 94%

Business Started

1st of April, 2014
(8 years 10 months old)

Assets Included in the Sale

  • Domain including all site content and files
  • Social media accounts (Facebook, Twitter, Instagram)
  • Email list (1,400 subscribers)
Listing Details

This listing is for an affiliate, display advertising, and Amazon Associates business created in April 2014 in the pet care niche. The WordPress site features informational articles about a specific breed of dog. The well-established site has a DR of 45 and an organic backlink profile.

The business earns its income through affiliate links (61%), display ads (32%), and Amazon Associates (7%). The top three traffic channels include organic search (93.11%), direct (5.68%), and social (0.81%). The top three countries driving traffic are the US (66.24%), Canada (8.36%), and the UK (7.09%). The top three pages on the site make up 14.15%, 12.97%, and 4.9% of the site’s total views respectively.

The business currently has one employee who divides their time between this site and five other sites owned by the Seller. The employee will not be available to continue working with the Buyer. New content is added to the site on a monthly basis and is outsourced to external writers. Content updates are handled internally.

*The dip in traffic in May 2022 was due to human error as the site was left on debugging mode.

Earnings
Gross Revenue
Net Profit
Last Month
6 Months
12 Months
All time
Site Traffic
Page Views
Unique Users
Last Month
6 Months
12 Months
All time
Ahrefs Analytical Data
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Seller Questions & Answers
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Opportunities
  • Building a community on social media
  • Hiring experts, like vets, to write content
  • Monetizing social media traffic
Risks
  • The stability of organic search traffic is dependent on 3rd party Google algorithms.
  • The main affiliate offers being changed, removed, or updated could affect commissions.
Work & Skills Required
  • Conducting competitor research
  • Doing keyword research
  • Updating content
  • Maintaining the site
  • Searching for relevant affiliate products/brands to feature on the site
Seller Support Includes

The Seller is willing to offer 30 days of email, call, and video support to ensure a smooth transition of the sale.

Reason for Sale

The Seller would like to invest the capital from this business into other projects.

Other Information

Work Required Per Week: 10 Hours

Private Blog Network (PBN): No

Domain Type: .com

Platform: WordPress

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