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For Sale


SubscriptionDisplay AdvertisingOther
Listing Price $356,250
Monthly Multiple 44x
Pricing Periods 12 Months
Avg. Monthly Profit $8,097
Avg. Monthly Revenue $8,222
Profit Margin 98%

Business Started

1st of February, 2009
(13 years 10 months old)

Assets Included in the Sale

  • Domain with all site content and files
  • WooCommerce account
  • Social media accounts (YouTube, Twitter, and Facebook)
  • Email list (5,000 subscribers)
  • *We recommend interested Buyers have an approved AdSense account to aid a successful migration of the business
  • *The Buyer will be required to have a legal entity in the country where the Stripe account is located to purchase the business.
Listing Details

This listing is for a subscription, display advertising, and video sponsorships business created in February 2009 in the hobbies niche. The WordPress and YouTube-based business features instructional posts and videos for a popular strategy game. The well-established site is an authority in its niche, with the top videos getting millions of views. The business has a solid backlink profile and requires minimal effort to maintain.

The business generates revenue from subscriptions (48%), AdSense display advertising (39%), and video sponsorships (13%). The top three channels driving traffic to the site are organic (85.07%), direct (11.75%), and referral (1.69%). The top three countries driving traffic are the US (47%), IN (7.9%), and the UK (7.18%).

The business offers both monthly and annual subscriptions. The Seller states that there are currently 1,000 subscribers, and the business receives around ~30 new customers every month. Most subscribers are on annual plans, and customers subscribe for two years on average, putting the estimated LTV per customer at $94.50.

The Seller spends around four hours per week on the business creating YouTube content and responding to emails. The Seller states that half of these emails are from potential sponsorship partners and the other half are from game enthusiasts with general questions.

The Seller has identified a number of potential growth opportunities for a Buyer, including reorganizing site content to create a course for new members, monetizing the included 5K-member email list, implementing affiliate programs, and exploring paid marketing. The Seller also states that monetizing the site through Google ads could provide a Buyer with interesting avenues of growth to explore. A full list of growth opportunities can be provided to Unlockers who schedule a call with the Seller.

*The Seller currently creates all content but would be willing to work with a Buyer to find a reputable replacement.

Gross Revenue
Net Profit
Last Month
6 Months
12 Months
All time
Site Traffic
Page Views
Unique Users
Last Month
6 Months
12 Months
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Ahrefs Analytical Data
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  • Submit a unique offer on the listing
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Seller Questions & Answers
Unlock Listing You can view this area after unlocking the listing
  • Monetizing the included email list
  • Expanding to affiliate programs
  • Creating a course from site content
  • Exploring paid advertising
  • The stability of organic search traffic is dependent on 3rd party Google algorithms.
  • Subscription services require customer service and the ability to stay on top of the subscribers requests.
Work & Skills Required
  • Creating video content
  • Creating site content
  • Responding to emails
Seller Support Includes

The Seller is offering 30 days of email support and 4 Skype calls to ensure a smooth transition for a Buyer.

Reason for Sale

The Seller would like to use the capital for other projects.

Other Information

Work Required Per Week: 4 Hours

Private Blog Network (PBN): No

Domain Type: .com

Platform: Other, WordPress

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