Niche: Health & Fitness

Listing Details

This listing is for an Amazon FBA business created in July 2018 in the health & fitness niche. The business is a part of Amazon Brand Registry and features an Amazon Seller Central account with 20 SKUs (3 main products with variations) for workout and exercise recovery products. All SKUs have strong reviews and product ratings, with one of the best-selling SKUs rated at 4.5 stars across 550+ ratings, and all listings feature high-quality product photos and videos. The products have had a strong net profit margin of ~28% over the last 12 months. The business has experienced year-over-year growth in sales and requires minimal time to maintain.

The business generates all revenue in the Amazon North American marketplace, with 95% in the US and 5% in Canada. There are 4 suppliers, all of which are based in China. A Chinese freight forwarder agent handles all shipping from China to the US and warehouse operations in the US. The Seller estimates ~80% of inventory is stored at a 3PL in the US and 20% is stored at Amazon fulfillment centers.

The Seller spends an average of 12 hours per week primarily monitoring sales, providing customer service, managing inventory, reviewing and optimizing PPC campaigns, updating listings, and researching new products.

Included with this business is a Facebook page with 8600+ subscribers and Instagram account with 600+ subscribers.

Opportunities for growth include adding more custom products to the brand in the same niche, expanding to European marketplaces, optimizing shipping and inventory management, improving PPC campaigns, improving product packaging, and reducing expenses.

*A 4th product is still selling on Amazon, but it will be discontinued. Further details can be provided to Unlockers who schedule a call with the Seller.