Niche: Music

Listing Details

This listing is for a digital product business created in January 2015 in the music niche. The WordPress site sells 50+ templates for documents related to the music industry. Traffic is well-diversified across the different pages on the site, and the site appears prominently in Google searches related to the digital product without paying for any ad placements. This business requires minimal effort from the Seller to maintain.

The top three traffic channels include organic search (88.38%), direct (9.38%), and referral (1.39%). The top three countries driving traffic are the US (48.49%), the UK (14.8%), and South Africa (4.25%). The top three pages on the site make up ∼19% of the site’s total views.

The Seller spends around two hours on the business per week, creating new templates, writing blog articles, and updating existing templates. All of the templates and blog articles were written by the Seller. New templates are added to the site every 3-4 months. The Buyer will need specialized knowledge to create and update contract templates but the Seller is offering free updates on contracts/documents for a year after purchase. This would allow the Buyer to concentrate on growing the business further.

Template purchases are currently only available via PayPal. Adding additional payment options to the site is a growth opportunity for the Buyer to consider. There is also another site that sells these products and they pay the Seller every 6-12 months.

Additional growth opportunities for the Buyer include monetizing the existing email list, creating paid Google and social media advertising campaigns, inviting third-party industry experts to write guest posts, and creating forms for customized contracts.