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Pet Care

#59522
For Sale
Verified

Pet Care

Amazon FBA
Listing Price $735,389
Monthly Multiple 48x
Pricing Periods 12 Months
SKUs 20
Brand Registry Yes
Avg. Monthly Profit $15,321
Avg. Monthly Revenue $86,232
Profit Margin 18%

Business Started

23rd of October, 2015
(7 years 1 month old)

Assets Included in the Sale

  • Amazon Seller Central account with 20 SKUs
  • Branded domain with all site content/files
  • 301 redirect
  • Supplier Relationships
  • Contractor Relationships
  • Shopify Account
  • Trademarks
  • Social media accounts (Facebook, Instagram, Twitter, Pinterest, and YouTube)
  • Email List (1,053 subscribers)
  • Brand assets
  • *Inventory is not normally included in the list price, further details can be provided to active Buyers.
Listing Details

This listing is for an Amazon FBA business created in October 2015 in the pet care niche. Included with the Amazon Seller Central account are 20 SKUs for products used for pet hygiene, health, and nutrition. The best-selling SKUs have between 4 and 4.5-star ratings across hundreds of reviews. The well-established business benefits from being in a growing niche and has experienced strong year-over-year growth since 2020. The trademarked business is a part of Amazon Brand Registry and requires minimal effort from the Seller to maintain.

The business uses seven product suppliers, all based in the US. Inventory is shipped from the manufacturers directly to Amazon warehouses with the exception of two products that are shipped to North Carolina to be re-packaged and labeled before being sent to Amazon.

The Seller spends around 10 hours per week maintaining the business, communicating with suppliers, managing inventory levels, monitoring sales, and attending to customer service. The business employs three contractors, one who manages ad campaigns, one co-packer, and another co-packer who also supplies one of the products. The contractors are not aware of the sale of the business, but the Seller says they would most likely be willing to continue working with the new Buyer.

The Seller recently created a Shopify store for the business. Though it has made a negligible amount of sales to date, growing this sales channel presents a good growth opportunity for the Buyer. Additional growth opportunities include launching new products and expanding to other Amazon marketplaces.

*Eight SKUs have been suspended by Amazon in the past. The most recent suspension happened in October 2021. With the exception of two SKUs, all suspensions were revoked quickly. The two SKU suspensions that were permanent were due to a change in Amazon’s policies regarding certain ingredients. These suspensions occured in September 2020.

Earnings
Gross Revenue
Net Profit
Last Month
6 Months
12 Months
All time
Site Traffic
Page Views
Unique Users

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Ahrefs Analytical Data
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Seller Questions & Answers
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Opportunities
  • Growing the associated Shopify store
  • Launching new products
  • Expanding to other Amazon marketplaces.
Risks
  • Amazon ads can grow stale and may need to revitalize the campaigns with new creatives.
  • Amazon can suspend or cancel your FBA account due to a breach of their terms of service. (ToS)
Work & Skills Required
  • Communicating with suppliers
  • Managing inventory levels
  • Monitoring sales
  • Attending to customer service
Seller Support Includes

The Seller is willing to offer 30 days of email support and 2 Zoom calls to ensure a smooth transition for the Buyer.

Reason for Sale

The Seller would like the capital for other opportunities.

Other Information

Work Required Per Week: 10 Hours

Private Blog Network (PBN): No

Domain Type: None

Platform: Amazon FBA

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