Home, Kitchenware

#58915
For Sale
Verified

Home, Kitchenware

Amazon FBAeCommerce
Listing Price $376,428
Monthly Multiple 47x
Pricing Periods 12 Months
SKUs 4
Brand Registry Yes
Avg. Monthly Profit $8,009.00
Avg. Monthly Revenue $46,110.00
Profit Margin 17%

Business Started

15th of June, 2018
(5 years 10 months old)

Assets Included in the Sale

  • Amazon Seller Central account with 4 SKUs
  • Domain with all site content and files
  • Shopify account
  • Employee contracts
  • Supplier contracts and relationships
  • Social media accounts (Facebook, Pinterest, Instagram, and TikTok)
  • Trademark
  • Email list (750 subscribers)
  • Wholesale accounts
  • Slack channel
  • *Inventory is not normally included in the list price, further details can be provided to active buyers.
Listing Details

This listing is for an Amazon FBA and eCommerce business created in June 2018 in the home and kitchenware niches. Included with the Amazon Seller Central account is a trademarked brand registered with Amazon Brand Registry with 4 SKUs for sustainable kitchen accessories and home decoration products. There is an additional SKU included in the sale that will be launched soon. All of the products are rated a minimum of 4.7 out of 5 stars with hundreds of reviews. The business has experienced strong year-over-year growth in revenue and net profit and currently requires minimal effort to maintain.

Revenue for the business is generated through Amazon FBA (97%) and wholesale channels (3%) in CA and the US. All of the SKUs are currently active in CA and two are active in the US. There is an included Shopify store that is currently producing minimal revenue as the Seller has preferred to focus on Amazon sales. Building out this sales channel and increasing wholesale orders via paid ads are two avenues of growth for a Buyer to explore.

There are six suppliers for the business, five of which are located in China and one of which is located in Vietnam. There is a supplier for each product, a backup supplier for one of the products, and supplier for a new SKU that the Seller is launching in the near future. Inventory is shipped to one of two 3PLs where it is drip-fed to Amazon warehouses. The Seller states that their inventory limits were recently raised to 5,700 units for the US and 2,300 for CA, and a Buyer may wish to remove the 3PLs to increase profit and streamline processes.

The Seller spends around five hours per week on the business monitoring sales, advertising, and social media channels. On a monthly basis, they check inventory and reorder as needed. Once per year, they launch a new product and spend time creating images and copy for the listing. There are unpaid social media interns who work on the business and could continue to work with a Buyer. There is also a graphic designer based in Brazil who could continue with a Buyer on an as-needed basis.

One avenue of growth highlighted by the Seller is to expand the product line through variations of existing products and complementary products. The Seller has also identified several additional areas of growth, and a detailed growth strategy can be provided to Unlockers who schedule a call with the Seller.

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Seller Questions & Answers
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Seller Interview
Opportunities
  • Increasing off-Amazon sales
  • Adding product variations and shoulder products
  • Streamlining logistics
Risks
  • An increase in Amazon ad pricing could make the ads unprofitable.
  • Amazon could change their fee structure affecting your profit margin at any time.
Work & Skills Required
  • Monitoring inventory and sales
  • Monitoring advertising
  • Posting on social media
Seller Support Includes

The Seller is offering 30 days of email support and 2 Skype calls, along with a supplementary 5 emails after 30 days to ensure a smooth transition for a Buyer.

Reason for Sale

The Seller would like to use the capital for other projects.

Other Information

Work Required Per Week: 10 Hours

Private Blog Network (PBN): No

Domain Type: None

Platform: Amazon FBA

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