Culinary
Culinary
Business Started
15th of May, 2019
(4 years 11 months old)
Assets Included in the Sale
- Domain and all site content/ files
- 2 SKUs
- 1 additional domain used as a 301 redirect
- SOPs
- Supplier Contracts/Relationship
- Historical keyword performance data
- Design files and listing media
- Pending Trademark
- *Inventory is not normally included in the list price. Further details will be provided to active Buyers.
- **The Seller Central account is not included in the sale and the migration of this business will be a listing transfer
Listing Details
This listing is for an Amazon FBA business created in May 2019 in the culinary niche. Included in the listing transfer are 2 SKUs for organizational kitchenware. Both SKUs are rated 4.6 stars and have a combined total of ∼350 reviews on Amazon. The business is a part of Amazon Brand Registry 2.0 and has a pending trademark. The business benefits from being in an evergreen niche and requires minimal effort from the Seller to maintain.
The business’s manufacturer is based in China. Inventory is shipped straight from the manufacturer to Amazon warehouses in the U.S. A 3PL warehouse has been used in the past to account for Amazon inventory restock limits. Inventory can also be stored in the manufacturer’s warehouse. The Seller has contact with an alternative manufacturer with similar rates that can be used if there are any issues with the primary supplier. The business currently has an Amazon storage limit of 10,626 units for standard-sized storage.
A team of three employees spends a combined total of 10 hours per week maintaining the business. One employee runs the PPC campaigns, another is responsible for logistics and stock management, and another for tracking performance metrics and market research. The employees are aware of the sale and are not willing to continue working in the business with a new owner.
Also included in the sale is a well-designed website that is set up to make sales. Building out this site and growing an audience off of Amazon is a growth opportunity for a Buyer to consider.
*The business makes a small percentage of sales through an Etsy account. This account will be closed during the migration process. The sales made from this account have not been included in the valuation.
Earnings
Site Traffic
We have no data for this site
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Opportunities
- Expanding the product line within the niche
- Scaling the PPC campaigns
- Effective inventory management
Risks
- An increase in Amazon ad pricing could make the ads unprofitable.
- Amazon can suspend or cancel your FBA account due to a breach of their terms of service. (ToS)
Work & Skills Required
- Checking listings
- PPC campaign optimization
- KPI data entry
- Overseeing shipments and communicating with the manufacturer
Seller Support Includes
The Seller is willing to provide 30 days of phone, Skype, or any other voice/video communication support. After the initial 30 days, they are willing to offer an additional 60 days of email support to help ease the transition of the business to the new owner. This is three times the amount of email support usually offered by Sellers.
Reason for Sale
The Seller would like to focus on other opportunities.
Other Information
Work Required Per Week: 10 Hours
Private Blog Network (PBN): No
Domain Type: .com
Platform: Amazon FBA, WordPress
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