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Baking

#57907
For Sale
Verified

Baking

Amazon FBA
Listing Price $291,200
Monthly Multiple 45x
Pricing Periods 12 Months
Brand Registry No
Avg. Monthly Profit $6,471
Avg. Monthly Revenue $27,041
Profit Margin %

Business Started

1st of March, 2018
(4 years 9 months old)

Assets Included in the Sale

  • Amazon Seller Central account with 90 SKUs
  • Domain with all site contents and files
  • Trademark
  • Supplier relationships
  • Email list (9K subscribers)
  • Social media accounts (Facebook, Instagram, Pinterest)
  • 2,000+ CAD file repository for unlisted designs
  • *Inventory is not normally included in the list price, further details can be provided to active buyers.
Listing Details

This listing is for an Amazon FBA business created in March 2018 in the baking niche. Included with the Amazon Seller Central account is a trademarked brand that is a part of Amazon Brand Registry with 90 SKUs for products related to baking accessories. The best-selling SKU has an Amazon’s Choice badge and is rated 4.8 stars with over 1K reviews. The business has experienced 24% year-on-year growth in net profit margins and currently requires minimal effort to maintain.

Most of the revenue for the business is generated through Amazon FBA in the US. The Seller also uses FBM when FBA inventory is stocked out. Included in the sale is a branded domain with a Shopify store that is currently generating <1% of revenue and has not been included in the valuation. The website currently receives 45K visitors per year through organic traffic. Optimizing and growing this platform could be an attractive opportunity for a Buyer to consider.

There are four suppliers for the business, all of which are in China. Inventory is shipped from the supplier either directly to Amazon warehouses or to the Seller’s garage. Storage limits for Amazon warehouses change every Monday. The Seller estimates they self-store 30-50% of inventory at any given time. Improving supply chain management by shifting to a 3PL that can drip-feed inventory to Amazon and eliminating FBM orders is an avenue that could be explored by a Buyer.

The Seller spends around 5 hours per week on the business, which includes packing FBM orders, managing inventory, and rebalancing ad spend. Increasing the size of inventory orders and streamlining processes through US-based storage facilities are particularly attractive opportunities for growth for a Buyer, as the Seller states this will result in a significant decrease in COGS. This could also allow a Buyer to offer additional variations of products as well as bundles and nested products.

Included in the sale is an Instagram account with 96K followers, which makes it eligible for verified status. The Seller has put off applying for verified status so it can be done in the Buyer’s name. There is also an email list of 9K subscribers which has yet to be monetized. Focusing on driving traffic and sales through these channels could provide a Buyer with an opportunity for growth.

*There is a loan for $25K linked to the Seller Central Account with $20K outstanding. More information will be provided to Unlockers who schedule a call with the Seller.

**Learn more about this listing by scrolling down to the FAQ section**

Earnings
Gross Revenue
Net Profit
Last Month
6 Months
12 Months
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Site Traffic
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Ahrefs Analytical Data
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Seller Questions & Answers
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Opportunities
  • Streamlining supply chain management
  • Increasing the product line
  • Leveraging social media and email list assets
Risks
  • Amazon ad blindness could grow where you will need new campaigns to reach same profitability levels.
  • Amazon can suspend or cancel your FBA account due to a breach of their terms of service (ToS).
Work & Skills Required
  • Managing inventory
  • Rebalancing ad spend
  • Packing and fulfilling orders
Seller Support Includes

The Seller is offering 30 days of email support and 2 Skype calls to ensure a smooth transition for a Buyer.

Reason for Sale

The Seller would like to use the capital for other projects.

Other Information

Work Required Per Week: 5 Hours

Private Blog Network (PBN): No

Domain Type: None

Platform: Amazon FBA

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